Average Joes Entertainment
MusiciansTennessee, United States11-50 Employees
Average Joes Entertainment is a Nashville- and Atlanta-based independent record label that launched in 2008 with flagship artist Colt Ford. The company pursues a grassroots approach and broad accessibility of its music, leveraging cross-promotional opportunities to extend artist visibility. This model connects fans with more music, expanded tour reach, and merchandise offerings. The label's roster includes Colt Ford, Brantley Gilbert, Josh Gracin, The Lacs, Matt Stillwell, Sunny Ledfurd, and Lauren Briant, and AVJ Records functions as a subsidiary releasing music for select artists. The organization expanded in 2020 with the Buffalo Roam Records Texas/Americana imprint, led by Rich O'Toole, and in December 2022 Forrest Latta was named President of the label group while Andrew Davis was promoted to Senior Vice President of Marketing.