Premium Tourism Portfolio Aviva owns and operates major tourist destinations in Brazil, such as Rio Quente Resorts, Costa do Sauípe, and Hot Park, positioning the company as a leader in leisure and entertainment. There are opportunities to offer premium hospitality technology, guest engagement tools, and customized entertainment solutions to enhance visitor experiences across these popular resorts.

Growing Market Focus With revenue in the range of 25 to 50 million dollars and a substantial customer base, Aviva targets family leisure and tourism. Partnering with travel agencies, online booking platforms, or offering tailored marketing solutions could help increase occupancy rates and expand their customer reach.

Technology Adoption Aviva utilizes various tech tools such as Power BI, Google Forms, and Oracle for data and operational management, indicating a propensity for digital solutions. This presents opportunities to introduce advanced analytics, customer engagement platforms, or operational automation tools to improve efficiency and guest satisfaction.

Alignment with Large Competitors Although smaller than competitors like AIG or Allianz, Aviva’s strategic focus on family-oriented tourism and unique entertainment offerings creates space for innovative partnerships, including loyalty programs, digital marketing, or premium service solutions tailored to their niche market.

Potential for Employee Engagement With over 1,000 employees, there is scope for deploying employee engagement and training technologies, such as learning management systems or wellness platforms, to boost internal productivity and enhance service quality, ultimately enriching guest experiences and driving repeat business.