Global Event Growth AVIXA is expanding its event portfolio with RESIDE for the residential channel, plans to launch additional InfoComm events in the EMEA region, and will host InfoComm EDGE in Dubai. These moves create multiple entry points for exhibitors, sponsors, and technology partners to engage with AVIXA’s ecosystem across regions.

Digital Marketing Readiness The organization recently revamped its website and leverages marketing tech such as iCIMS, Salesforce Marketing Cloud, Google Analytics, ZoomInfo and Feathr, signaling openness to data-driven partnerships, ABM campaigns, marketing services, and CRM-integrated lead generation for members and exhibitors.

Training Collaborations As a leading resource for AV standards, certification, training, and market intelligence, AVIXA offers opportunities to partner on e-learning, certification programs, content licensing, and research services for its global member base.

Global Member Cross Sell With a large, global member base spanning manufacturers, integrators, dealers, distributors, consultants, live events companies, and content producers, AVIXA presents cross-sell opportunities for sponsorships, membership benefits, and co-branded market intelligence offerings.

Inclusion Partnerships Initiatives like the Women in AV Collective and ongoing DEI programs offer sponsorship and partnership opportunities with women-led businesses, mentorship programs, and inclusive marketing initiatives that align with CSR goals.