Expanding Market Presence Away Resorts operates with a large workforce of over 1,000 employees and has recently acquired Eastfleet Farm Touring Park, indicating ongoing expansion and growth within the UK holiday park sector, offering opportunities to cross-sell related services and accommodations.
Innovative Entertainment Offerings The launch of unique entertainment initiatives like the 'Bullseye' game show and collaborations such as Ride the Tide with Royal Caribbean Cruises suggest a focus on enhancing guest experiences, providing avenues to sell premium entertainment packages or customized event solutions.
Digital and Booking Infrastructure With the launch of a dedicated website and utilization of modern tech stacks including Google Tag Manager and Cloudflare, there are opportunities to offer digital marketing, analytics, and website optimization services to further boost online bookings and guest engagement.
Local Community Engagement Active participation in community events like Christmas craft fairs showcases a commitment to local engagement, opening doors for partnerships with local businesses, event organizers, and sponsorship opportunities to increase brand visibility.
Sustainability and Branding While specific sustainability initiatives are not detailed, the company's emphasis on memorable, fun holidays aligned with British culture suggests potential for developing eco-friendly packages or sustainability consulting to attract environmentally conscious travelers.