Insights

Global Presence AWWG operates in over 86 countries with more than 3,500 points of sale, indicating significant international market penetration and potential for expanding distribution channels and localized marketing efforts.

Brand Portfolio The company manages iconic brands such as Pepe Jeans London, Hackett, and Façonnable, creating diverse opportunities for cross-brand collaborations, apparel licensing, and accessory or fragrance extensions.

Innovative Products AWWG emphasizes innovation, sustainability, and craftsmanship in its product offerings, providing a platform for sustainably sourced materials, eco-friendly manufacturing solutions, and premium product customization.

Marketing Collaborations Recent collaborations with celebrities and launches such as Jenson Button’s perfume line suggest opportunities for bespoke marketing campaigns, influencer partnerships, and exclusive product launches to elevate brand visibility.

Technological Integration The use of advanced tech stacks like Salesforce, SAP ECC, and ISO certifications indicates a robust infrastructure that supports data-driven sales strategies, personalized customer engagement, and streamlined supply chain management.

AWWG Tech Stack

AWWG uses 8 technology products and services including Autodesk Revit, cdnjs, Salesforce, and more. Explore AWWG's tech stack below.

  • Autodesk Revit
    Cad & Graphics
  • cdnjs
    Content Delivery Network
  • Salesforce
    Customer Relationship Management
  • SAP ERP Central Component (ECC)
    Enterprise Resource Planning
  • ISO/IEC 27001
    Governance, Risk And Compliance
  • Gympass
    Health Platform
  • Nextail
    Retail Analytics Software
  • OWASP
    Security

AWWG's Email Address Formats

AWWG uses at least 1 format(s):
AWWG Email FormatsExamplePercentage
First.Last@awwg.comJohn.Doe@awwg.com
97%
First.Middle@awwg.comJohn.Michael@awwg.com
2%
First@awwg.comJohn@awwg.com
1%

Frequently Asked Questions

Where is AWWG's headquarters located?

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AWWG's main headquarters is located at Avenida de la Institución Libre de Enseñanza, 43, Madrid, Community of Madrid 28037, ES. The company has employees across 3 continents, including EuropeNorth AmericaAsia.

What is AWWG's official website and social media links?

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AWWG's official website is awwg.com and has social profiles on LinkedIn.

What is AWWG's NAICS code?

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AWWG's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does AWWG have currently?

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As of October 2025, AWWG has approximately 1K employees across 3 continents, including EuropeNorth AmericaAsia. Key team members include Chief Executive Officer Awwg (pepe Jeans, Hackett, Façonnable) - Global: M. W. E.Chief Human Resources Officer + Esg & Comms: C. D. R. C.Vice President Global Retail - Pepe Jeans: J. V.. Explore AWWG's employee directory with LeadIQ.

What industry does AWWG belong to?

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AWWG operates in the Retail Apparel and Fashion industry.

What technology does AWWG use?

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AWWG's tech stack includes Autodesk RevitcdnjsSalesforceSAP ERP Central Component (ECC)ISO/IEC 27001GympassNextailOWASP.

What is AWWG's email format?

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AWWG's email format typically follows the pattern of First.Last@awwg.com. Find more AWWG email formats with LeadIQ.
AWWG

AWWG

Retail Apparel and FashionSpain1001-5000 Employees

At AWWG, transformation is embedded in our DNA. Founded in 1998 under the name of Pepe Jeans Group. With headquarters in Madrid, Spain, and design offices in London and Nice, this global fashion group integrates the iconic brands Pepe Jeans London, Hackett, and Façonnable. AWWG also has the master franchisee and agency for Tommy Hilfiger (Spain and Portugal) as well as the agency for Calvin Klein, DKNY, Donna Karan, and Karl Lagerfeld (Spain and Portugal). 

AWWG currently has over 3,500 points of sale, a presence in 86 countries globally, and a workforce of more than 4,500 employees of 79 nationalities. As a global retail platform, the Group is committed to constant evolution and to creating brand equity by transformation, in line with the changes, challenges, and inherent needs of the industry. The three iconic brands are unified as part of AWWG while each maintains its own strong DNA and values, built up over thirty years in the retail sector with strong design teams, product development, and brand enhancement. AWWG continuously evolves, pushing the limits and defying the status quo to create value through innovative, aspirational, and sustainable products that prioritize excellence, craftsmanship, differentiation, and quality.
Certification™ Great Place to Work® in 2023.

Section iconCompany Overview

Headquarters
Avenida de la Institución Libre de Enseñanza, 43, Madrid, Community of Madrid 28037, ES
Website
awwg.com
NAICS Code
448 - Clothing and Clothing Accessories Stores
Employees
1001-5000

Section iconFunding & Financials

  • $10M$25M

    AWWG's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    AWWG's revenue is estimated to be in the range of $10M$25M

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