Insights

Strategic Partnerships AWWG operates as a global fashion group with ownership of multiple brands (Pepe Jeans London, Hackett, Façonnable) and agency rights for PVH and G-III products in Iberia, indicating cross-brand and cross-market collaboration opportunities to upsell bundled solutions, distribution services, and joint marketing programs.

Growth Transition Recent leadership change with a new CEO suggests a strategic shift and potential openness to new partnerships, technology platforms, and scalable retail solutions that align with a refreshed growth plan.

Tech-DrivenRetail AWWG’s tech stack includes Salesforce, Tableau, Google Cloud Platform, and collaboration tools like Canva and Figma, signaling readiness for CRM enhancements, data analytics, and omnichannel initiatives that can be leveraged to sell integrated technology solutions and services.

Export & Iberia Focus With Iberia agency rights for major brands and recent distribution changes in Spain and Portugal, there is a clear opportunity to offer expansion playbooks, supply chain optimization, and regional marketing services to accelerate market penetration in Iberia.

Brand Portfolio Reach Ownership of Pepe Jeans London, Hackett, and Façonnable alongside agency partnerships creates cross-brand collaboration potential for licensing, fragrance initiatives, and retail concepts that can be monetized through new product lines, co-branded campaigns, or perfume ventures.

Similar companies to AWWG

AWWG Tech Stack

AWWG uses 8 technology products and services including Canva, Tableau, SketchUp, and more. Explore AWWG's tech stack below.

AWWG's Email Address Formats

AWWG uses at least 3 email formats:
AWWG Email FormatsExamplePercentage
First.Last@awwg.comJohn.Doe@awwg.com
98%
First.Middle@awwg.comJohn.Michael@awwg.com
1%
First.L@awwg.comJohn.D@awwg.com
1%

Frequently Asked Questions

What is AWWG's official website and social media links?

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AWWG's official website is awwg.com and has social profiles on LinkedIn.

How much revenue does AWWG generate?

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As of August 2026, AWWG's annual revenue is estimated to be $10M - $25M.

What is AWWG's NAICS code?

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AWWG's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does AWWG have currently?

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As of August 2026, AWWG has approximately 638 employees across 4 continents, including Europe, North America and Asia. Key team members include Chief Executive Officer Awwg (pepe Jeans, Hackett, Façonnable) - Global: M. W. E., Chief Executive Officer: L. F. P. and Ceo & Executive Team Assistant: A. M. S. Explore AWWG's employee directory with LeadIQ.

What industry does AWWG belong to?

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AWWG operates in the Retail Apparel and Fashion industry.

What technology does AWWG use?

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AWWG's tech stack includes Canva, Tableau, SketchUp, Salesforce, Figma, Microsoft 365, Microsoft Entra ID and Google Cloud Platform.

What is AWWG's email format?

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AWWG's email format typically follows the pattern of First.Last@awwg.com. Find more AWWG email formats with LeadIQ.
AWWG logo

AWWG

Retail Apparel and FashionCommunity of Madrid, Spain501-1000 Employees

AWWG is a global retail apparel and fashion group headquartered in Madrid, Spain, with a workforce of between 501 and 1,000 employees. The group consolidates Pepe Jeans London, Hackett, and Façonnable, and holds Iberian agencies for PVH brands Tommy Hilfiger and Calvin Klein, as well as for G-III brands including Karl Lagerfeld, DKNY, Donna Karan, and Converse in Spain and Portugal. It focuses on building brand equity and operational excellence through its platform, with agility identified as a key driver of its approach. AWWG was certified as a Great Place to Work in 2023. In March 2026, the company announced a leadership transition with Laura Fernandez Plaza appointed CEO as Marcella Wartenbergh steps down after seven years.

Section iconCompany Overview

Website
awwg.com
NAICS Code
448 - Clothing and Clothing Accessories Stores
Employees
501-1000

Section iconFunding & Financials

  • $10M - $25M

    AWWG's revenue is estimated to be in the range of $10M - $25M

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