Customer Experience Focus AXA Equitable has appointed a Chief Strategy & Customer Experience Officer, emphasizing a focus on enhancing customer experience. This presents an opportunity for sales professionals to leverage customer-centric strategies and solutions in their sales approach.

Market Expansion Opportunity The recent sale of assets to CA indicates a shift in AXA Equitable's business strategy. Sales representatives can explore potential partnership opportunities with new entities post-transaction to expand market reach and offerings.

Educational Sales Approach AXA Equitable has updated its white paper to highlight the value of financial professionals in aiding teachers' retirement savings. Sales professionals can use educational content and resources to engage with educators and promote retirement planning solutions.

IPO Impact on Business Growth Following its IPO in 2018, AXA Equitable has experienced a significant transformation in its business structure. This presents sales development representatives with a chance to explore new opportunities arising from the company's growth trajectory post-IPO.

Competitive Landscape Analysis By analyzing similar companies like CNA Financial Corporation, Berkshire Hathaway, and others, sales professionals can gain insights into the competitive landscape and identify potential areas where AXA Equitable can differentiate itself and capitalize on sales opportunities.