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Global Regulatory Presence Axi operates as a multi-regulated broker across several key jurisdictions including Australia, New Zealand, Dubai, the UK, and St Vincent & the Grenadines. This diverse regulatory footprint indicates a strong compliance framework and offers opportunities to collaborate with clients seeking regulated and trustworthy trading platforms in major financial markets.

Customer Trust & Reputation With an impeccable reputation, awards, and highly positive reviews on Trustpilot, Axi demonstrates a commitment to secure, fast, and reliable services. This trust can be leveraged to expand sales to new customers prioritizing high-quality brokers with proven performance and customer satisfaction.

Technology Stack & Digital Tools Axi utilizes advanced technology including components like Amazon ALB, Salesforce Marketing Cloud, Angular, and Docker, highlighting its focus on scalable, modern digital infrastructure. This technological emphasis presents opportunities to introduce innovative trading tools, integrations, or marketing solutions to enhance client engagement and retention.

Market Expansion & Growth Recent news suggests Axi is actively expanding its footprint through participation in power sector auctions and projects, particularly in Brazil. This indicates potential growth opportunities in emerging markets and sectors beyond traditional forex and CFDs, including energy and utility markets.

Competitive Positioning Axi competes in a crowded financial services space with peers like AvaTrade, FXCM, and Pepperstone, all with multi-billion revenue levels. This competitive landscape highlights the need for tailored sales strategies focused on highlighting Axi’s unique reputation, compliance credentials, and technological capabilities to differentiate and win market share.

Axi Tech Stack

Axi uses 8 technology products and services including Visual Website Optimizer, Docker, Redis, and more. Explore Axi's tech stack below.

  • Visual Website Optimizer
    Analytics
  • Docker
    Containerization
  • Redis
    Database
  • Angular
    Javascript Frameworks
  • Web Vitals
    Javascript Libraries
  • Amazon ALB
    Load Balancers
  • Salesforce Marketing Cloud
    Marketing Performance Measurement
  • Java
    Programming Languages

Media & News

Axi's Email Address Formats

Axi uses at least 2 format(s):
Axi Email FormatsExamplePercentage
First.Last@axicorp.comJohn.Doe@axicorp.com
95%
First.MiddleLast@axicorp.comJohn.MichaelDoe@axicorp.com
1%
First.Middle@axicorp.comJohn.Michael@axicorp.com
2%
FLast@axicorp.comJDoe@axicorp.com
1%
Last@axicorp.comDoe@axicorp.com
1%
First.Last@axi.comJohn.Doe@axi.com
83%
First.Last@axi.comJohn.Doe@axi.com
9%
First.Last@axi.comJohn.Doe@axi.com
8%

Frequently Asked Questions

Where is Axi's headquarters located?

Minus sign iconPlus sign iconAxi's main headquarters is located at 90 Arthur Street Level 10 North Sydney, New South Wales 2060 Australia. The company has employees across 6 continents, including AsiaEuropeOceania.

What is Axi's stock symbol?

Minus sign iconPlus sign iconAxi is a publicly traded company; the company's stock symbol is AXIA.

What is Axi's official website and social media links?

Minus sign iconPlus sign iconAxi's official website is axi.com and has social profiles on LinkedIn.

What is Axi's NAICS code?

Minus sign iconPlus sign iconAxi's NAICS code is 52 - Finance and Insurance.

How many employees does Axi have currently?

Minus sign iconPlus sign iconAs of March 2026, Axi has approximately 574 employees across 6 continents, including AsiaEuropeOceania. Key team members include Chief Executive Officer: R. Y.Chief Financial Officer: H. K.Chief Operating Officer: G. W.. Explore Axi's employee directory with LeadIQ.

What industry does Axi belong to?

Minus sign iconPlus sign iconAxi operates in the Financial Services industry.

What technology does Axi use?

Minus sign iconPlus sign iconAxi's tech stack includes Visual Website OptimizerDockerRedisAngularWeb VitalsAmazon ALBSalesforce Marketing CloudJava.

What is Axi's email format?

Minus sign iconPlus sign iconAxi's email format typically follows the pattern of First.Last@axicorp.com. Find more Axi email formats with LeadIQ.

When was Axi founded?

Minus sign iconPlus sign iconAxi was founded in 2007.

Axi

Financial ServicesNew South Wales, Australia501-1000 Employees

Axi is a global, multi-regulated broker, trusted by thousands of customers in over 100 countries. We help traders, trading businesses, banks & financial organisations find the edge they need to achieve their financial goals.
At Axi, we are proud of our impeccable reputation. Our multiple awards & ‘Great‘ reviews on Trustpilot prove how our customers value our outstanding, secure, and fast service. 
The Axi brokers consist of:
• AxiCorp Financial Services Pty Ltd (ACN 127 606 348) is authorised & regulated by the Australian Securities and Investment Commission (ASIC) in Australia with licence no 318232 and the Financial Markets Association (FMA) in New Zealand with licence no 518226. Its website is https://www.axi.com/au
• AxiCorp Financial Services Pty Ltd Dubai Branch is also regulated by the Dubai Financial Services Authority (DFSA) in Dubai Ref No: F003742. Its website is https://www.axi.group/ae-en
• Axi Financial Services (UK) Ltd (company no. 6050593) is authorised & regulated by the Financial Conduct Authority (FCA) in the UK with firm reference no 466201. Its website is https://www.axi.com/uk
•  AxiTrader LLC with company no. 4303 LLC 2025 is registered in St Vincent & the Grenadines. Its website is https://www.axi.com/int

CFDs are complex instruments & come with a high risk of losing money rapidly due to leverage. 

Axi Financial Services (UK) Limited: 83.1% of retail investor accounts lose money when trading CFDs with this provider. You should consider whether you understand how CFDs work & whether you can afford to take the high risk of losing your money.

The Axi Copy Trading App is provided in partnership with London & Eastern LLP. Copying other traders carries inherent risks, such as the possibility of replicating poor trading decisions or copying traders whose objectives, financial situation & needs differ from your own. Any accounts available for copying have not been authorised or approved by Axi. Copy trading does not constitute investment advice.

Section iconCompany Overview

Headquarters
90 Arthur Street Level 10 North Sydney, New South Wales 2060 Australia
Website
axi.com
Stock Symbol
AXIA
NAICS Code
52 - Finance and Insurance
Founded
2007
Employees
501-1000

Section iconMedia & News

Section iconFunding & Financials

  • $100M$250M

    Axi's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    Axi's revenue is estimated to be in the range of $100M$250M

Company Leadership

  • Stylized image of a person
    R. Y.
    Chief Executive Officer
    Phone icon
    Mobile Phone
  • Stylized image of a person
    H. K.
    Chief Financial Officer
    Phone icon
    Mobile Phone
  • Stylized image of a person
    G. W.
    Chief Operating Officer
    Phone icon
    Mobile Phone
  • Stylized image of a person
    S. H.
    Chief Risk Officer
    Phone icon
    Mobile Phone
  • Stylized image of a person
    L. C.
    Head Of Global Talent Acquisition
    Phone icon
    Mobile Phone

Employee Directory

  • Stylized image of a person
    S. H.
    Chief Risk Officer
    Phone icon
    Mobile Phone
  • Stylized image of a person
    L. C.
    Head Of Global Talent Acquisition
    Phone icon
    Mobile Phone
  • Stylized image of a person
    J. S.
    Head Of Performance Marketing
    Phone icon
    Mobile Phone
  • Stylized image of a person
    L. C.
    Global Head Of Retail
    Phone icon
    Mobile Phone
  • Stylized image of a person
    K. N.
    Head Of Trading Emea
    Phone icon
    Mobile Phone

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