Insights

Sustainability Focus Back Market's strong emphasis on sustainability and refurbishing electronics presents an opportunity to target environmentally conscious customers who prioritize reducing e-waste and supporting eco-friendly initiatives.

Marketing Campaign Success Following the success of Back Market's marketing campaigns such as 'Downgrade Now' and 'Let Them Buy New,' there is a sales opportunity to capitalize on the brand's messaging that promotes the value of refurbished tech over new products.

Global Expansion With over 10 million customers worldwide and a global marketplace presence, targeting new regions and markets can leverage Back Market's existing customer base and brand recognition to drive sales growth internationally.

Partnership with Media Consultancy Back Market's partnership with Wavemaker as a global media consultancy presents a sales opportunity to enhance brand visibility, optimize marketing strategies, and reach a wider audience, potentially leading to increased sales.

Financial Backing Back Market's substantial funding of $510 million and recognition as one of Fast Company’s Most Innovative Companies positions the company strongly in the market, providing credibility and trust which can be leveraged for B2B partnerships and enterprise sales.

Similar companies to Back Market

Back Market Tech Stack

Back Market uses 8 technology products and services including Figma, Zendesk, Selenium, and more. Explore Back Market's tech stack below.

  • Figma
    Design
  • Zendesk
    Documentation Tools
  • Selenium
    Frameworks And Libraries
  • ADP
    Human Resource Management System
  • Bitrise
    Mobile Apps
  • SiteGround
    Platform As A Service
  • UIKit
    UI Frameworks
  • YouTube
    Video Players

Media & News

Back Market's Email Address Formats

Back Market uses at least 1 format(s):
Back Market Email FormatsExamplePercentage
First.Last@backmarket.comJohn.Doe@backmarket.com
94%
Last@backmarket.comDoe@backmarket.com
4%
First.Middle@backmarket.comJohn.Michael@backmarket.com
1%
First@backmarket.comJohn@backmarket.com
1%

Frequently Asked Questions

Where is Back Market's headquarters located?

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Back Market's main headquarters is located at Paris, Île-de-France FR. The company has employees across 6 continents, including EuropeNorth AmericaAsia.

What is Back Market's official website and social media links?

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Back Market's official website is backmarket.com and has social profiles on LinkedIn.

How much revenue does Back Market generate?

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As of November 2024, Back Market's annual revenue reached $750M.

How many employees does Back Market have currently?

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As of November 2024, Back Market has approximately 876 employees across 6 continents, including EuropeNorth AmericaAsia. Key team members include Chief Marketing Officer: J. H.Chief Operating Officer: R. C. D. B.Chief Product Officer: A. D.. Explore Back Market's employee directory with LeadIQ.

What industry does Back Market belong to?

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Back Market operates in the Technology, Information and Internet industry.

What technology does Back Market use?

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Back Market's tech stack includes FigmaZendeskSeleniumADPBitriseSiteGroundUIKitYouTube.

What is Back Market's email format?

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Back Market's email format typically follows the pattern of . Find more Back Market email formats with LeadIQ.

How much funding has Back Market raised to date?

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As of November 2024, Back Market has raised $510M in funding. The last funding round occurred on Jan 11, 2022 for $510M.

When was Back Market founded?

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Back Market was founded in 2014.
Back Market

Back Market

Technology, Information and InternetÎle-de-France, France501-1000 Employees

Founded in 2014 by Thibaud Hug de Larauze, Quentin Le Brouster, and Vianney Vaute, Back Market is a global marketplace for premium refurbished electronics. We’re here to help make refurbished tech trustworthy, reliable, and affordable. 

As a certified B-Corp, Back Market’s mission is to do more with what we already have. Because, well, what we already have is pretty great. That’s why all the tech you find on Back Market is better than new — because not only is it in perfect working condition, independent scientific research shows that refurbished electronics have a significantly smaller footprint on the environment than brand new. Every time someone chooses refurbished tech, we avoid additional environmental impact on the planet.

Of course, it’s not just about the tech sold by sellers on our marketplace, it’s also about how we run our business — we hold ourselves to high standards when it comes to our own sustainability practices, too. We work across the refurbishment industry to develop new technologies, support environmental initiatives related to electronic waste (e-waste), and work with local governments across the globe to pass legislation that supports sustainability and the Right to Repair in the tech industry. 


We know we’re not alone in our vision for a world where tech respects the planet. With 884M€ raised to date and over 10 million customers around the world, we’re well on our way to the joyful revolution of Tech Reborn. 

Are you ready to join us? 

— 

Learn about the environmental impact of refurbished tech: https://www.backmarket.com/en-us/c/news/impact-of-refurbished-on-environment

Section iconCompany Overview

Headquarters
Paris, Île-de-France FR
Founded
2014
Employees
501-1000

Section iconMedia & News

Section iconFunding & Financials

  • $510M

    Back Market has raised a total of $510M of funding over 6 rounds. Their latest funding round was raised on Jan 11, 2022 in the amount of $510M.

  • $100M$1B

    Back Market's revenue is in the range of $100M$1B

Section iconFunding & Financials

  • $510M

    Back Market has raised a total of $510M of funding over 6 rounds. Their latest funding round was raised on Jan 11, 2022 in the amount of $510M.

  • $100M$1B

    Back Market's revenue is in the range of $100M$1B

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