Financial Sector Focus BackBay Communications specializes in public relations and integrated marketing services within the financial industry, including private equity, asset management, and fintech. This niche focus offers targeted opportunities to provide tailored branding and media relations solutions to clients in these high-growth segments.

Recognition & Awards The company has received numerous awards, such as Best Private Equity PR Firm and a Gold Stevie® for Small Company of the Year, demonstrating a strong reputation and credibility in the financial communications space. These accolades can be leveraged to demonstrate success and attract prospects seeking top-tier agency services.

Recent Acquisition BackBay was acquired by Gregory FCA, which presents an opportunity to offer integrated, larger-scale communications solutions, and to position as part of a broader strategic partner for clients looking for comprehensive financial PR and marketing capabilities.

Thought Leadership & Events The company is recognized as the official PR partner for prominent financial technology events like FinovateSpring and Fall, highlighting its expertise in fintech and innovation sectors. This creates potential avenues to engage prospects involved in these events for specialized content marketing and media outreach.

Growth & Visibility With a revenue range of 1 to 10 million dollars and a strong track record of awards and industry recognition, BackBay Communications is positioned as an influential and credible partner for mid-market financial firms seeking to enhance their visibility and reputation through strategic PR and marketing services.