Backed Inc. Email Format

Financial ServicesNew York, United States2-10 Employees

Backed Inc. runs an online lending platform within the financial services sector, based in New York, New York. The service allows borrowers to add a Backer—a co-signer-like option—to their loan application to help qualify or to reduce the rate. Its underwriting process relies on a patent-pending machine learning model that informs risk assessment and influences loan approvals and pricing decisions.

Backed offers 1-, 2-, and 3-year personal loans for a range of purposes, with loan amounts from $3,000 to $25,000 and APRs starting at 2.9%. The target market comprises individuals seeking personal loans who may benefit from the Backer feature and its risk-based pricing. The company is based in New York, New York, and operates with a very small team.

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