Insights

Market Position Residential swing set leader with a multi-brand portfolio (Gorilla Playsets, PlayNation, Swing-N-Slide) and a 20+ year track record, indicating stability and established dealer networks ripe for expansion opportunities.

Growth Potential Revenue in the $25–50M range and a lean employee base suggest room to scale through channel partnerships, added product lines, or premium safety features to capture higher-margin segments in the backyard play space.

Digital & Data Active digital stack including Google Ads, HubSpot Analytics, Klaviyo, and Google Cloud points to readiness for targeted campaigns, CRM-driven outreach, and upsell programs to existing dealers and retailers.

Partnership Fit Strong dealer network and focus on family-centric, safe, high-quality products align with distributors and retailers seeking reliable, heritage brands to bolster store assortments and customer trust.

Strategic Initiatives Opportunity to leverage funding and marketing tech to optimize lead generation, improve cross-sell across brands, and expand into adjacent outdoor play categories or seasonal promotions with existing channels.

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Backyard PlayNation, LLC Tech Stack

Backyard PlayNation, LLC uses 8 technology products and services including Google Ads, HubSpot Analytics, StackAdapt, and more. Explore Backyard PlayNation, LLC's tech stack below.

Google Ads
Advertising
HubSpot Analytics
Analytics
StackAdapt
Demand Side Platforms
Mailchimp
Email
Microsoft 365
Email
Google Cloud
Infrastructure As A Service
Klaviyo
Marketing Automation
Apple Pay
Payment Processing

Backyard PlayNation, LLC's Email Address Formats

Backyard PlayNation, LLC uses at least 8 email formats:

Backyard PlayNation, LLC Email Formats	Example	Percentage
First@playnation.com	John@playnation.com	50%
First.Last@playnation.com	John.Doe@playnation.com	26%
Last@playnation.com	Doe@playnation.com	13%
FLast@playnation.com	JDoe@playnation.com	11%
FLast@gorillaplaysets.com	JDoe@gorillaplaysets.com	44%
First@gorillaplaysets.com	John@gorillaplaysets.com	23%
First.Last@gorillaplaysets.com	John.Doe@gorillaplaysets.com	22%
FirstLast@gorillaplaysets.com	JohnDoe@gorillaplaysets.com	11%

Frequently Asked Questions

What is Backyard PlayNation, LLC's phone number?

You can contact Backyard PlayNation, LLC's main corporate office by phone at

+1-678-880-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Backyard PlayNation, LLC's official website and social media links?

Backyard PlayNation, LLC's official website is gorillaplaysets.com and has social profiles on LinkedIn.

How much revenue does Backyard PlayNation, LLC generate?

As of October 2026, Backyard PlayNation, LLC's annual revenue is estimated to be $25M - $50M.

What is Backyard PlayNation, LLC's NAICS code?

Backyard PlayNation, LLC's NAICS code is 31-33 - Manufacturing.

How many employees does Backyard PlayNation, LLC have currently?

As of October 2026, Backyard PlayNation, LLC has approximately 48 employees across 3 continents, including North America, Europe and Asia. Key team members include Owner: K. N., Owner: S. P. and Executive Vice President: L. M. Explore Backyard PlayNation, LLC's employee directory with LeadIQ.

What industry does Backyard PlayNation, LLC belong to?

Backyard PlayNation, LLC operates in the Manufacturing industry.

What technology does Backyard PlayNation, LLC use?

Backyard PlayNation, LLC's tech stack includes Google Ads, HubSpot Analytics, StackAdapt, Mailchimp, Microsoft 365, Google Cloud, Klaviyo and Apple Pay.

What is Backyard PlayNation, LLC's email format?

Backyard PlayNation, LLC's email format typically follows the pattern of First@playnation.com. Find more Backyard PlayNation, LLC email formats with LeadIQ.

When was Backyard PlayNation, LLC founded?

Backyard PlayNation, LLC was founded in 1994.

Backyard PlayNation, LLC

Q: How many employees does Backyard PlayNation, LLC have currently?

Backyard PlayNation, LLC has approximately 48 employees.

Q: What technology does Backyard PlayNation, LLC use?

Backyard PlayNation, LLC's tech stack includes Cart Functionality, Google Analytics Enhanced eCommerce, hCaptcha, Microsoft 365, HTTP/3.

Q: What is Backyard PlayNation, LLC's NAICS code?

Backyard PlayNation, LLC's NAICS code is 31-33 (Manufacturing).

ManufacturingGeorgia, United States11-50 Employees

Backyard PlayNation, LLC is a Georgia-based manufacturer that produces residential swing sets under the Gorilla Playsets, PlayNation, and Swing-N-Slide brands. Since 1993, the company has focused on safety features and diverse play options in its designs. The swingsets are intended for family use and aim to support years of outdoor activity and memories.

Based in Canton, Georgia, it operates in the residential playground equipment market and is described as one of the largest manufacturers of residential swing sets worldwide. It reaches customers through a network of experienced dealers who distribute its products. The firm attributes its position to product quality, competitive pricing, a strong dealer network, and a skilled workforce.