Insights

Luxury Travel Synergy BALR. is an international luxury lifestyle brand with high-end fashion and travel products, suggesting sales opportunities in premium luggage, accessories, and exclusive travel collaborations that align with their aspirational branding.

Athlete Lifestyle Tie‑ins Founded to embody an athletic, aspirational lifestyle, BALR. has existing or potential partnerships with sports, gaming, and entertainment sectors; explore co-branded limited editions, athlete endorsements, and experiential retail events to expand reach.

Digital Commerce Footprint Tech stack includes PayPal, Apple Pay, Bold Commerce, and JavaScript, indicating readiness for omnichannel promotions, seamless checkout enhancements, and personalized digital experiences to drive online conversions.

Strategic Partnerships Past partnerships with Samsung, Xbox, and Fivehotels suggest a receptiveness to cross‑category collaborations; target opportunities in premium tech accessories, lifestyle gadgets, and hospitality partnerships to broaden exposure.

M&A/Expansion Readiness Recent acquisition news and a relaunch program point to ongoing growth activity; position sales efforts around integration-ready product lines, wholesale channels, and regional expansion opportunities within luxury retail ecosystems.

Similar companies to BALR.

BALR. Tech Stack

BALR. uses 8 technology products and services including Google Optimize, Adobe Creative Cloud, Microsoft Office, and more. Explore BALR.'s tech stack below.

  • Google Optimize
    A/B Testing
  • Adobe Creative Cloud
    Audio, Video, Graphics
  • Microsoft Office
    Office Suites
  • PayPal
    Payment Processing
  • Apple Pay
    Payment Processing
  • Bold Commerce
    Personalization
  • JavaScript
    Programming Languages
  • DHL
    Transportation And Fleet Management

BALR.'s Email Address Formats

BALR. uses at least 1 format(s):
BALR. Email FormatsExamplePercentage
First@balr.comJohn@balr.com
92%
Last@balr.comDoe@balr.com
5%
First.Last@balr.comJohn.Doe@balr.com
3%

Frequently Asked Questions

What is BALR.'s official website and social media links?

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BALR.'s official website is balr.com and has social profiles on LinkedIn.

How much revenue does BALR. generate?

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As of July 2026, BALR.'s annual revenue is estimated to be <$1M.

What is BALR.'s SIC code NAICS code?

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BALR.'s SIC code is 2323 - Men's and Boys' Neckwear NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does BALR. have currently?

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As of July 2026, BALR. has approximately 29 employees across 2 continents, including EuropeNorth America. Key team members include Store Manager: F. C.Retail Manager: L. G.Project Development Manager: M. M.. Explore BALR.'s employee directory with LeadIQ.

What industry does BALR. belong to?

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BALR. operates in the Retail Apparel and Fashion industry.

What technology does BALR. use?

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BALR.'s tech stack includes Google OptimizeAdobe Creative CloudMicrosoft OfficePayPalApple PayBold CommerceJavaScriptDHL.

What is BALR.'s email format?

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BALR.'s email format typically follows the pattern of First@balr.com. Find more BALR. email formats with LeadIQ.

When was BALR. founded?

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BALR. was founded in 2013.
BALR. logo

BALR.

Retail Apparel and FashionNorth Holland, Netherlands11-50 Employees

BALR. is a Netherlands-based retail apparel and fashion company that operates as an international luxury lifestyle brand. It offers high-end fashion, travel products and accessories for men and women, with a complete range of high-quality items. The company was founded in 2013 by Demy de Zeeuw, Juul Manders and Ralph de Geus. It is headquartered at 20 Rigakade, Amsterdam, North Holland, Netherlands, and employs 11-50 people. In November 2025, Sumwon Studios announced the acquisition of BALR., with plans to relaunch the brand through the Xcelerator programme.

Section iconCompany Overview

Website
balr.com
SIC Code
2323 - Men's and Boys' Neckwear
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2013
Employees
11-50

Section iconFunding & Financials

  • <$1M

    BALR.'s revenue is estimated to be in the range of <$1M

Section iconFunding & Financials

  • <$1M

    BALR.'s revenue is estimated to be in the range of <$1M

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