BankShift

Financial ServicesOregon, United States2-10 Employees

BankShift is redefining how credit unions and brands collaborate to deliver modern financial experiences. As an branded, embedded banking loyalty platform, we empower credit unions to partner with trusted brands—unlocking new revenue streams and deepening engagement.

Our platform enables banking and loyalty services to be delivered in two flexible ways:
	•	Embedded directly into brand-owned apps and digital ecosystems
	•	Standalone, hosted by the credit unnion and co-branded with the partner

Both models meet consumers where they already spend time—without requiring core conversions or complex integrations.

For Brands, BankShift Enables:
	•	Seamless branded banking inside their platforms or via co-branded FI-hosted apps
	•	Affiliate revenue tied to banking activity and engagement
	•	Loyalty boosted through financial rewards, discounts, and branded offers
	•	Meaningful daily engagement—not just points or promos

For Credit Union, BankShift Delivers:
	•	New revenue streams from embedded or standalone brand partnerships
	•	Fast deployment via low-code, system-friendly integration
	•	Compliance-ready infrastructure with full regulatory support
	•	Expanded reach through trusted consumer-facing brand ecosystems

The Shared-Value Ecosystem

BankShift connects brands, credit unions, and consumers in a unified, digital ecosystem where everyone wins:
	•	Brands increase loyalty and monetization
	•	FIs grow member bases and revenue
	•	Consumers access everyday banking through trusted brands

Licensed exclusively to credit unions. Explore more at bankshift.com

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