Acquisition leverage Barbour Concrete was acquired by Forterra in July 2021, signaling a potential alignment with Forterra’s broader product portfolio and distribution network. This presents an opportunity to cross-sell precast concrete solutions and expand into Forterra’s customer base.

Market focus Specializes in precast concrete for drainage, utilities, underground and highway infrastructure in the Midwest. Targeted opportunities exist with municipal, utility, and transportation agencies planning large-scale stormwater, sewer, and utility projects.

Certification edge NPCA certified plant status reinforces quality and reliability. Use this as a selling point when pitching to engineers and procurement teams seeking certified precast products for critical public works projects.

Growth potential Small company footprint (2-10 employees) with a multi-decade track record and revenue in the lower mid-market range. Upsell opportunities may include bundled precast solutions, design assistance, and faster lead times to win versus larger competitors.

Regional focus Kansas City Metro and Midwest coverage suggests proximity to a dense pipeline of utility, street, and highway projects. Prospect for targeted outreach to regional contractors, municipalities, and Forterra’s project opportunities to capitalize on localized demand.