Targeted Expansion Leverage Bariatric Fusion's niche focus on bariatric vitamins to cross-sell with weight loss clinics, surgical centers, and post-operative care programs. Partner opportunities with surgical teams and nutritionists to position Digestive Support and other supplements as post-surgery regimens.

Strategic Partnerships Explore collaboration with Vital Nutrients and North Castle portfolio ecosystem for co-marketing, distribution, or bundled offers. Joint branding or co-branded bundles could expand reach into established wellness networks and improve credibility.

Multi-Channel Growth Capitalize on a tech stack that includes Google Ads, Amazon Web Services, and Klaviyo to scale performance marketing, personalized email campaigns, and e-commerce optimization. Invest in content and paid search focused on post-surgery nutrition and digestive health.

Product Line Leverage Promote Digestive Support as a flagship cross-sell opportunity with existing bariatric vitamins, emphasizing convenience and taste. Consider limited-time bundles around pre- and post-operative phases to boost average order value.

Operational Signals With revenue in the mid-single digits and a lean team, there is room to expand distribution through wholesalers and specialty retailers targeting wellness and surgical nutrition. Use performance data to identify top-performing SKUs for wholesale programs and private-label options.