What is Baseline's NAICS code?

Baseline's NAICS code is 711211 (Sports Teams and Clubs).

Insights

Growth Opportunity Mid-market sports training facilities with 11-50 employees and a revenue range of $1M-$10M indicate a segment likely seeking scalable, efficient software and integrated payment solutions to streamline operations and support growth.

Tech Stack Alignment Baseline’s reliance on WordPress, WooCommerce, HubSpot, Stripe, and Google Workspace suggests receptiveness to enhancements in e-commerce, CRM automation, and secure payment processing; opportunities exist to upsell integrated dashboards, analytics, and customer lifecycle programs.

Operational Autonomy The core message emphasizes running the business on their terms beyond typical gym software constraints, signaling demand for flexible, customizable software ecosystems and vendor partnerships that prioritize autonomy.

Market Positioning Operating in spectator sports with a lean team, Baseline competes in a space with notable data and analytics players; potential to position as a lightweight, cost-effective platform that accelerates time-to-value for facilities.

Financial Readiness Revenue visibility in the $1M-$10M band implies budget availability for tech investments; target opportunities could include SaaS renewals, add-on modules, and payment integrations to optimize cash flow and ROI.

Baseline Tech Stack

Baseline uses 8 technology products and services including Google Ads, HubSpot Analytics, Google Workspace, and more. Explore Baseline's tech stack below.

Baseline Email Formats	Example	Percentage
First@statstak.io	John@statstak.io	92%
First.Last@statstak.io	John.Doe@statstak.io	8%

Baseline Email Formats

Example

Percentage

First@statstak.io

John@statstak.io

92%

First.Last@statstak.io

John.Doe@statstak.io

Frequently Asked Questions

What is Baseline's stock symbol?

Baseline is a publicly traded company; the company's stock symbol is BSSP.

What is Baseline's official website and social media links?

Baseline's official website is baselinepro.com and has social profiles on LinkedIn.

How much revenue does Baseline generate?

As of October 2026, Baseline's annual revenue is estimated to be $1M - $10M.

What is Baseline's SIC code and NAICS code?

Baseline's SIC code is 7941 - Professional Sports Clubs and Promoters and NAICS code is 711211 - Sports Teams and Clubs.

How many employees does Baseline have currently?

As of October 2026, Baseline has approximately 27 employees across 1 continents, including North America. Key team members include Head Of Marketing: J. D. Explore Baseline's employee directory with LeadIQ.

What industry does Baseline belong to?

Baseline operates in the Sports Teams and Clubs industry.

What technology does Baseline use?

Baseline's tech stack includes Google Ads, HubSpot Analytics, Google Workspace, SendGrid, OpenAI, Intercom, Stripe and Piwik PRO Core.

What is Baseline's email format?

Baseline's email format typically follows the pattern of First@statstak.io. Find more Baseline email formats with LeadIQ.

When was Baseline founded?

Baseline was founded in 2023.

Baseline

Q: What is Baseline's official website and social media links?

Baseline's official website is baselinepro.com. Baseline has social profiles on LinkedIn.

Q: How many employees does Baseline have currently?

Baseline has approximately 27 employees.

Q: What technology does Baseline use?

Baseline's tech stack includes Cloudflare, Google Ads, Node.js, Goober, Plaid.

Sports Teams and ClubsTennessee, United States11-50 Employees

Baseline is a company in the spectator sports space focused on empowering sports training facilities to manage their operations on their own terms, rather than being constrained by standard gym software. The business targets training centers that seek more control over how they run their operations, delivering a platform or solution that supports their autonomy and daily workflows. Located in the Nashville area, Baseline operates from Antioch, Tennessee, and maintains a small to mid-sized team. The company sits within the broader sports industry, aiming to differentiate itself by addressing the specific needs of training facilities rather than consumer-facing sports products. A recent development referenced includes the company’s focus on enabling facilities to run their businesses per their preferences, highlighting a customer-centric approach to facility management within the sport training segment.

Insights

Similar companies to Baseline

Qlik

Sisense

ThoughtSpot

DOMO