Insights

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Gathering insights about Baton

Baton Tech Stack

Baton uses 8 technology products and services including Microsoft Advertising, Reddit Ads, Facebook Pixel, and more. Explore Baton's tech stack below.

  • Microsoft Advertising
    Advertising
  • Reddit Ads
    Advertising
  • Facebook Pixel
    Analytics
  • Amazon Web Services
    Cloud Hosting
  • Open Graph
    Content Management System
  • SQL
    Database
  • HubSpot
    Marketing Automation
  • Google Analytics
    Web Analytics

Media & News

Baton's Email Address Formats

Baton uses at least 2 format(s):
Baton Email FormatsExamplePercentage
First@batonmarket.comJohn@batonmarket.com
100%

Frequently Asked Questions

What is Baton's official website and social media links?

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Baton's official website is baton.market and has social profiles on LinkedInCrunchbase.

What is Baton's NAICS code?

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Baton's NAICS code is 425 - Wholesale Electronic Markets and Agents and Brokers.

How many employees does Baton have currently?

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As of December 2025, Baton has approximately 46 employees across 4 continents, including North AmericaSouth AmericaAsia. Key team members include Ceo & Co-Founder: C. J.Head Of Finance & Bizops: A. H.Head Of Sales: M. N.. Explore Baton's employee directory with LeadIQ.

What industry does Baton belong to?

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Baton operates in the Internet Marketplace Platforms industry.

What technology does Baton use?

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Baton's tech stack includes Microsoft AdvertisingReddit AdsFacebook PixelAmazon Web ServicesOpen GraphSQLHubSpotGoogle Analytics.

What is Baton's email format?

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Baton's email format typically follows the pattern of First@batonmarket.com. Find more Baton email formats with LeadIQ.

How much funding has Baton raised to date?

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As of December 2025, Baton has raised $10M in funding. The last funding round occurred on Jan 21, 2025 for $10M.

When was Baton founded?

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Baton was founded in 2021.

Baton

Internet Marketplace PlatformsNew York, United States11-50 Employees

Baton is a marketplace for small business sellers and buyers. 

Baton supports any small business by getting them to a successful sale on the first trusted and transparent platform in the industry. We empower owners with the right information upfront and then match them to serious buyers who see verified company data on our platform.

Managing a small business is complicated. Even though small businesses make up more than half of the US economy, it's hard to get reliable data. How can anyone be expected to sell their small business if there’s no standard for figuring out what a small business is worth?

We built Baton to unlock small business data for everyone. Owners use our platform to instantly get a more accurate valuation using public data and their own financials. 

We believe every small business owner deserves the support they need to take their next step. That journey starts with Baton.

Baton is backed by Giant Ventures, Bloomberg Beta, and a syndicate of world-class angel investors.

Section iconCompany Overview

NAICS Code
425 - Wholesale Electronic Markets and Agents and Brokers
Founded
2021
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $10M

    Baton has raised a total of $10M of funding over 3 rounds. Their latest funding round was raised on Jan 21, 2025 in the amount of $10M.

  • $50M$100M

    Baton's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $10M

    Baton has raised a total of $10M of funding over 3 rounds. Their latest funding round was raised on Jan 21, 2025 in the amount of $10M.

  • $50M$100M

    Baton's revenue is estimated to be in the range of $50M$100M

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