bb7 product development - closed Email Format

Design ServicesWisconsin, United States11-50 Employees

bb7 product development is a design services firm formed through the merger of Bjorksten Labs (founded 1944) and BIT 7 (founded 1992), uniting two long-running innovation platforms. The company pursues a holistic approach to product development, integrating research, design, mechanical, electrical and systems engineering, software development, prototyping, material science, testing, and commercialization under one roof. Its body of work includes subatomic particle research equipment manufactured for use in Antarctica, the incorporation of Nobel Prize–winning technology into a medical device, and initiatives that disrupted a major consumer category. Based in Madison, Wisconsin, bb7 operates from a 35,000-square-foot facility that includes a product research and testing center, a chemistry lab, an assembly area and a full shop. Recent developments include a May 2023 partnership with gaa.design to support safety and compliance for a recladding project.

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