Insights

Niche Market Focus BBP specializes in powersports motorcycle aftermarket parts and accessories, offering a broad and detailed product range for popular platforms like Can-Am, Honda, and Polaris. Targeting retailers and repair shops within this niche can open opportunities for program expansion and customized product bundles.

Product Innovation With a commitment to releasing new products annually, BBP positions itself as an innovator in the powersports sector. Partnering with manufacturers and distributors seeking cutting-edge accessories and lighting solutions can leverage this progressive approach.

Growing Market Presence The company has established a strong brand portfolio including Show Chrome, UltraGard, and Brite Lites, which are recognized for quality and innovation. Sales efforts can focus on expanding distribution channels and enhancing brand visibility in both existing and emerging markets.

Technology Stack Compatibility BBP uses modern web development tools like React and Tailwind CSS, indicating potential openness to digital solutions and online sales partnership opportunities. Introducing integrated e-commerce or digital marketing tools could further boost their sales engagement.

Industry Expansion Opportunities Given BBP's leadership in lighting, covers, and on-road accessories, there is scope to extend into related aftermarket sectors or collaborate with OEMs. Exploring partnerships with companies in related motorsport or recreational activities can lead to cross-selling and new revenue streams.

BBP Tech Stack

BBP uses 8 technology products and services including C3.js, Unpkg, Hyva Themes, and more. Explore BBP's tech stack below.

  • C3.js
    Charting
  • Unpkg
    Content Delivery Network
  • Hyva Themes
    E-commerce Platforms
  • React
    Javascript Frameworks
  • CivicTheme
    UI Frameworks
  • Tailwind CSS
    UI Frameworks
  • X-Content-Type-Options
    Web & Portal Technology
  • Facebook
    Widgets

Media & News

BBP's Email Address Formats

BBP uses at least 1 format(s):
BBP Email FormatsExamplePercentage
First@bigbikeparts.comJohn@bigbikeparts.com
35%
FirstL@bigbikeparts.comJohnD@bigbikeparts.com
15%
First@bigbikeparts.comJohn@bigbikeparts.com
35%
FirstL@bigbikeparts.comJohnD@bigbikeparts.com
15%

Frequently Asked Questions

What is BBP's phone number?

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You can contact BBP's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is BBP's stock symbol?

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BBP is a publicly traded company; the company's stock symbol is SBBP.

What is BBP's official website and social media links?

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BBP's official website is bigbikeparts.com and has social profiles on LinkedIn.

How much revenue does BBP generate?

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As of January 2026, BBP's annual revenue is estimated to be $6M.

What is BBP's SIC code NAICS code?

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BBP's SIC code is 4731 - Arrangement of Transportation of Freight and Cargo NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does BBP have currently?

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As of January 2026, BBP has approximately 23 employees across 4 continents, including North AmericaAsiaAfrica. Key team members include Chief Financial Officer: J. L.President: R. G.Head Of Sales And Account Management: B. W.. Explore BBP's employee directory with LeadIQ.

What industry does BBP belong to?

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BBP operates in the Motor Vehicle Manufacturing industry.

What technology does BBP use?

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BBP's tech stack includes C3.jsUnpkgHyva ThemesReactCivicThemeTailwind CSSX-Content-Type-OptionsFacebook.

What is BBP's email format?

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BBP's email format typically follows the pattern of First@bigbikeparts.com. Find more BBP email formats with LeadIQ.

When was BBP founded?

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BBP was founded in 1981.

BBP

Motor Vehicle ManufacturingWisconsin, United States11-50 Employees

BBP (Big Bike Parts) burst onto the scene in 1981 as motorcycle aftermarket parts and accessories demand took off and never looked backed.  An industry was born and BBP was at the forefront. 

Today, BBP's core focus is designing, manufacturing and marketing the highest quality, exciting products for power sports. For our team, powersports is our childhood dream and we live it everyday.  It is our passion. We pride ourselves on delivering the most new products in the industry every year.

BBP Brands:

Show Chrome 

Show Chrome offers the largest selection of on-road parts and accessories in the industry, including backrests, armrests, pegs, lighting, trim, windshields, wind deflectors, audio products, trunk racks, maintenance parts, and hand-sewn pouches, bags, and liners. Our core platforms are Can-Am Spyder, Can-Am Ryker, Honda Gold Wing, Polaris Slingshot, and Cruisers.  

UltraGard Covers

UltraGard offers a wide range of high quality, tailor-fit covers for power sports. We design details into each cover such as; UV stabilized material, scorch resistant heat shields, scratch resistant windshield liners, reinforced high tension areas, double stitch four fold interlocking seams, zippered windhsleild pockets, reflective logo/striping, eleastic hem, antenna flaps and compact storage pouches.  

Brite Lites Extreme Lighting

Leaders in powersports lighting since 1993. Forward facing designs with the latest technology applied to light bars, wiring harnesses, whips, glow lighting and accessories. Our focus platforms are Polaris RZR, Polaris Ranger, Can-Am Maverick, Can-Am Defender and Snowmobiles.

Section iconCompany Overview

Phone number
SIC Code
4731 - Arrangement of Transportation of Freight and Cargo
Stock Symbol
SBBP
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
1981
Employees
11-50

Section iconFunding & Financials

  • $1M$10M

    BBP's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    BBP's revenue is estimated to be in the range of $1M$10M

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