Digital Growth Focus The hiring of Roy Daugherty as vice president for digital development indicates Bedford Gazette's commitment to expanding its digital presence, offering opportunities to sell advertising solutions, digital content services, and platform partnership packages.

Moderate Revenue Range With an estimated revenue between 1 million and 10 million dollars, Bedford Gazette is positioned as a small to mid-sized publisher, providing a market for scalable advertising technology, content monetization tools, and targeted local marketing services.

Tech Stack Utilization The company's use of advanced ad tech platforms such as Taboola, Amazon Advertising, and Integral Ad Science suggests openness to innovative advertising solutions, creating opportunities for selling programmatic ad services, analytics tools, and digital audience targeting solutions.

Industry Positioning Being part of a competitive local media space with companies like Altoona Mirror and Pittsburgh Post-Gazette, Bedford Gazette can leverage local market insights to offer customized advertising strategies, content partnerships, and local sponsorship opportunities to attract regional advertisers.

Employee Engagement With a lean team of 11-50 employees, Bedford Gazette may be receptive to scalable, cost-effective marketing, automation tools, and outsourcing solutions to enhance operational efficiency and advertising reach.