Insights

Growth Potential Target mid-size interior design and home remodeling firms aiming to scale from several million in revenue to ten million and beyond, positioning Behind the Design as the partner to build scalable systems, talent, and processes.

Operations as Lever Offer comprehensive backend operational transformation services including recruitment, training, and process manuals to reduce friction between sales and project delivery, enabling firms to accelerate profitability.

Tech Enablement Leverage and upsell existing tech stack integrations (WordPress, Salesforce, MySQL, Cloudflare, JSON-LD) to deliver streamlined CRM, marketing, and data workflows that improve client acquisition and project tracking for design firms.

Industry Focus Position services across multiple residential and commercial design verticals from window treatments to painting and electrical, expanding the addressable market within the design services space.

Revenue Benchmark Target firms with revenue ranges similar to or above the $10M–$25M bracket, using case studies and templates that demonstrate how structured operations and talent programs drive scalable growth.

Behind the Design Tech Stack

Behind the Design uses 8 technology products and services including Google Hosted Libraries, Wix, Salesforce, and more. Explore Behind the Design's tech stack below.

  • Google Hosted Libraries
    Content Delivery Network
  • Wix
    Content Management System
  • Salesforce
    Customer Relationship Management
  • WooCommerce 3.0
    E-commerce
  • WooCommerce
    E-commerce
  • Google Cloud
    Infrastructure As A Service
  • Yoast SEO
    Search Engines
  • X-Content-Type-Options
    Web & Portal Technology

Behind the Design's Email Address Formats

Behind the Design uses at least 1 format(s):
Behind the Design Email FormatsExamplePercentage
First@gobehindthedesign.comJohn@gobehindthedesign.com
100%

Frequently Asked Questions

What is Behind the Design's official website and social media links?

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Behind the Design's official website is gobehindthedesign.com and has social profiles on LinkedIn.

How much revenue does Behind the Design generate?

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As of August 2026, Behind the Design's annual revenue is estimated to be $10M - $25M.

What is Behind the Design's NAICS code?

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Behind the Design's NAICS code is 5414 - Specialized Design Services.

How many employees does Behind the Design have currently?

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As of August 2026, Behind the Design has approximately 10 employees across 2 continents, including North AmericaEurope. Key team members include Owner: J. F.. Explore Behind the Design's employee directory with LeadIQ.

What industry does Behind the Design belong to?

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Behind the Design operates in the Design Services industry.

What technology does Behind the Design use?

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Behind the Design's tech stack includes Google Hosted LibrariesWixSalesforceWooCommerce 3.0WooCommerceGoogle CloudYoast SEOX-Content-Type-Options.

What is Behind the Design's email format?

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Behind the Design's email format typically follows the pattern of First@gobehindthedesign.com. Find more Behind the Design email formats with LeadIQ.

When was Behind the Design founded?

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Behind the Design was founded in 2018.
Behind the Design logo

Behind the Design

Design ServicesIllinois, United States2-10 Employees

Behind the Design is a small design-services firm based in Chicago, Illinois. It focuses on recruiting, training, and operations process development for interior design and home remodeling companies. The work aims to strengthen back-end operations to support client-facing activities, helping teams become more organized and efficient. Its clients include firms delivering consultation-to-installation solutions for residential or commercial projects across window treatments, interior design, furniture, and related trades. The company supports growth by recruiting the right people, training them in sales, customer service, and business development, and by creating clear process manuals that guide staff. Within the design-services sector, it positions itself as a partner focused on systems and people processes rather than front-end design work.

Section iconCompany Overview

NAICS Code
5414 - Specialized Design Services
Founded
2018
Employees
2-10

Section iconFunding & Financials

  • $10M - $25M

    Behind the Design's revenue is estimated to be in the range of $10M - $25M

Section iconFunding & Financials

  • $10M - $25M

    Behind the Design's revenue is estimated to be in the range of $10M - $25M

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