Insights

Strong Market Presence Beko is a leading brand in European white goods markets, holding the second position in Europe and dominating markets in the UK and Poland. Its rapid growth over the past six years highlights its expanding consumer base and increasing brand loyalty, presenting opportunities for partnerships in retail distribution and co-marketing efforts.

Expanding Infrastructure Recent expansion of Beko’s offices and refurbishment networks in Italy, Romania, and the UK, along with new product launches like the SlushMix Frozen Drink Machine and air conditioners, indicate ongoing growth and diversification. This creates potential for supplying innovative appliances and expanding into new product segments.

Sustainability Initiatives Beko's commitment to zero-waste-to-landfill operations and the launch of the HomeWhiz smart home platform demonstrates its focus on sustainability and smart technology integration, providing avenues for eco-friendly and connected home product collaborations.

Technology Adoption Investment in smart home platforms, such as HomeWhiz, along with modern marketing tools like Google Conversion Tracking and Adobe Creative Suite, suggests that Beko values technological innovation. This opens doors for developing connected appliances or digital engagement tools that enhance consumer experience.

Global Expansion Strategy Beko’s recent entry into the US market with R&D centers in Boston and Silicon Valley identifies a strategic move towards global presence, offering chances for regional sales partnerships, technological collaborations, and market-specific product customization.

Beko Global Tech Stack

Beko Global uses 8 technology products and services including Google Conversion Tracking, jQuery CDN, ADP HRMS, and more. Explore Beko Global's tech stack below.

  • Google Conversion Tracking
    Advertising Networks
  • jQuery CDN
    Content Delivery Network
  • ADP HRMS
    Human Resource Management System
  • SuccessFactors
    Human Resource Management System
  • AOS
    Javascript Libraries
  • Boomerang
    Javascript Libraries
  • HSTS
    Security
  • Adobe Creative Suite
    Visualisation Software

Media & News

Beko Global's Email Address Formats

Beko Global uses at least 1 format(s):
Beko Global Email FormatsExamplePercentage
First.Last@beko.comJohn.Doe@beko.com
83%
FirstLast@beko.comJohnDoe@beko.com
14%
First.Middle@beko.comJohn.Michael@beko.com
2%
First.L@beko.comJohn.D@beko.com
1%

Frequently Asked Questions

What is Beko Global's official website and social media links?

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Beko Global's official website is beko.com and has social profiles on LinkedIn.

What is Beko Global's SIC code NAICS code?

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Beko Global's SIC code is 2891 - Adhesives and Sealants NAICS code is 31-33 - Manufacturing.

How many employees does Beko Global have currently?

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As of December 2025, Beko Global has approximately 10K employees across 6 continents, including AsiaEuropeAfrica. Key team members include Cfo Australia & New Zealand: J. O.Coo: S. B.Chief Financial Officer: S. G.. Explore Beko Global's employee directory with LeadIQ.

What industry does Beko Global belong to?

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Beko Global operates in the Manufacturing industry.

What technology does Beko Global use?

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Beko Global's tech stack includes Google Conversion TrackingjQuery CDNADP HRMSSuccessFactorsAOSBoomerangHSTSAdobe Creative Suite.

What is Beko Global's email format?

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Beko Global's email format typically follows the pattern of First.Last@beko.com. Find more Beko Global email formats with LeadIQ.

When was Beko Global founded?

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Beko Global was founded in 1955.

Beko Global

ManufacturingIstanbul, Turkey10001+ Employees

Arçelik Group, which was founded in 1955, operates in consumer durables and consumer electronics sectors under the scope of Koç Holding with its production, marketing and after-sales services.
Arçelik Group has 26.000 employees worldwide and 15 production facilities throughout the world; in Turkey, Romania, Russia, China, South Africa and currently in Thailand. The Company has recently entered to the US market as Beko US Inc with its Sales & Marketing Office in Chicago and its R&D Offices in Boston and Silicon Valley will be open in 2016. 

Beko, the global brand of Arçelik, has been the brand which increased its market share the most in European white goods market within the last six years and thus has been the brand with the fastest growth in the sector. Beko remains the second biggest brand in European white goods market It is the leader brand of U.K. white goods market for years and claimed top position in French free-standing white goods market following its leadership in the Polish white goods market. Additionally, Beko has become the fastest growing white goods brand of the German market, the biggest white goods market of Europe, in the last 5 years with a more than 2-fold market growth.

Section iconCompany Overview

Website
beko.com
SIC Code
2891 - Adhesives and Sealants
NAICS Code
31-33 - Manufacturing
Founded
1955
Employees
10001+

Section iconFunding & Financials

  • $10B

    Beko Global's revenue is estimated to be in the range of $10B

Section iconFunding & Financials

  • $10B

    Beko Global's revenue is estimated to be in the range of $10B

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