Workforce programs Opportunity to upsell workforce development and continuing education solutions such as certificate programs, bootcamps, and open house events to convert attendees into enrolled students and long-term learners.

Industry partnerships Leverage Belmont College's community and business engagement to propose corporate training, custom programs, and on-site technician and skills training for local employers seeking workforce upskilling.

Affordable access Position cost-effective education and flexible financing as a competitive advantage to attract non-traditional students, dual enrollments, and career changers seeking affordable pathways.

Expanded offerings Target opportunities around new initiatives such as motorcycle training, Design Entrepreneurship Bootcamp, and hands-on trades events to align with demand in skilled trades and entrepreneurial education.

Recruitment channels Capitalize on recent events like job fairs and open houses to build lead lists, nurture prospective students, and cross-sell ancillary services like career development, placement support, and financial aid guidance.