Insights

Acquisition Opportunity BENDER, a long-established CT retail and wholesale provider with multiple divisions (decorative plumbing, cabinetry, tile, stone) and a recent strategic acquisition by Hills Distribution, signals interest in expanding its supplier network and product categories. This presents an opportunity to engage as a strategic vendor for plumbing, HVAC, cabinetry, or design-focused materials and to align with a growing distribution footprint.

Expansion Fit With 200+ teammates and a history of staying family-owned while scaling, BENDER is positioned for partnerships that enhance showroom experiences and design education. Approach as a one-stop shop partner offering efficient sourcing, competitive pricing, and enhanced marketing support to drive customer visits and cross-sell between plumbing, cabinetry, tile, and stone.

Digital Marketing Active use of Google Ads, The Trade Desk, Amplitude, Adobe Creative Cloud, and WordPress indicates a data-driven, digitally savvy marketing approach. Sales opportunities exist in supplying or co-branding digital content, catalog assets, and performance marketing services to boost showroom traffic and online engagements.

Customer Segments BENDER serves both retail customers and local tradesmen with HVAC and plumbing supplies, plus home design products. This presents cross-sell potential across contractor-focused SKUs, bulk buying programs, and trained design support to optimize project outcomes for builders, remodelers, and DIY homeowners seeking premium but cost-conscious solutions.

Financial Momentum Estimated revenue of 100 to 250 million dollars and a recent acquisition indicate ongoing growth and market consolidation. This suggests prioritizing partnerships with scalable suppliers offering reliable supply, competitive fulfillment, and co-investment in showrooms or digital experiences to sustain momentum and capture share in Connecticut’s home design and plumbing markets.

Similar companies to Bender

Bender Tech Stack

Bender uses 8 technology products and services including Google Ads, The Trade Desk, Amplitude, and more. Explore Bender's tech stack below.

Bender's Email Address Formats

Bender uses at least 3 email formats:
Bender Email FormatsExamplePercentage
FLast@benderplumbing.comJDoe@benderplumbing.com
95%
Last@benderplumbing.comDoe@benderplumbing.com
4%
FMiddleLast@benderplumbing.comJMichaelDoe@benderplumbing.com
1%

Frequently Asked Questions

What is Bender's phone number?

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You can contact Bender's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Bender's official website and social media links?

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Bender's official website is benderplumbing.com and has social profiles on LinkedIn.

How much revenue does Bender generate?

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As of August 2026, Bender's annual revenue is estimated to be $100M - $250M.

What is Bender's SIC code and NAICS code?

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Bender's SIC code is 7699 - Repair Shops and Related Services, Not Elsewhere Classified and NAICS code is 44-45 - Retail Trade.

How many employees does Bender have currently?

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As of August 2026, Bender has approximately 220 employees across 3 continents, including North America, Europe and South America. Key team members include President: J. C., President: J. T. and Owner: D. B. Explore Bender's employee directory with LeadIQ.

What industry does Bender belong to?

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Bender operates in the Retail industry.

What technology does Bender use?

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Bender's tech stack includes Google Ads, The Trade Desk, Amplitude, Adobe Creative Cloud, WordPress, Constant Contact, Vimeo and Piwik PRO Core.

What is Bender's email format?

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Bender's email format typically follows the pattern of FLast@benderplumbing.com. Find more Bender email formats with LeadIQ.

When was Bender founded?

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Bender was founded in 1946.
Bender logo

Bender

RetailConnecticut, United States201-500 Employees

Bender is a fourth-generation family-owned retailer and distributor based in New Haven, Connecticut, with roots dating to 1946. It has evolved into the state's largest combined retailer and wholesale provider of home design products, spanning decorative plumbing, kitchen and bath cabinetry, tile, and stone. The company serves homeowners, designers, and local tradespeople, offering a showroom-driven, one-stop shopping experience where customers can view products and consult with specialists, while also supplying HVAC and plumbing materials for trades. 

Bender emphasizes a family-owned culture and long-tenured staff, with many teammates remaining with the company for multiple years. In March 2026, Hills Distribution acquired Bender Plumbing Supply, marking a notable development in the regional distribution landscape.

Section iconCompany Overview

Phone number
SIC Code
7699 - Repair Shops and Related Services, Not Elsewhere Classified
NAICS Code
44-45 - Retail Trade
Founded
1946
Employees
201-500

Section iconFunding & Financials

  • $100M - $250M

    Bender's revenue is estimated to be in the range of $100M - $250M

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