Strong Market Position Beretta USA has established itself as a long-standing leader in firearms manufacturing with nearly 500 years of heritage, which can be leveraged to build brand loyalty and target high-end firearm markets and institutional clients.

Recent Award Recognition The company's latest accolade for the Tikka T3x ACE Target signifies its innovative product development, presenting opportunities to upsell cutting-edge firearms and accessories to competitive shooters and collectors.

New Product Launches Beretta’s recent introductions like the AX800 Suprema shotgun and the 92SB Reproduction Anniversary Edition highlight ongoing product innovation, offering avenues for expansion into specialized markets such as waterfowl hunting and firearm collectibles.

Expanding Accessory Line The launch of premium apparel and specialized systems like the Suprema Waterfowl Collection and B-Link Pro gas system create cross-selling opportunities for high-performance accessories and apparel targeting hunters and firearm enthusiasts.

Market Engagement & Branding Active participation in international competitions and industry awards enhances brand prestige and opens doorways for partnerships with sporting organizations, retailers, and distributors focused on high-quality firearm products.