Sustainable Design Focus Berg Design Architecture's strong emphasis on creating low-energy, sustainable buildings and using natural light and eco-friendly materials positions them well to appeal to clients prioritizing green building certifications and eco-conscious development projects.

Boutique Market Niche With a small team of 2-10 employees and a revenue range of 1 to 10 million dollars, Berg Design operates as a boutique firm, offering personalized services that could attract high-net-worth individuals and custom project clients looking for tailored, detailed design solutions.

Expansion Opportunities The company's offices in both New York City and East Hampton suggest opportunities to expand their geographical footprint or diversify into luxury residential and commercial segments within affluent markets experiencing growth and development.

Technology Adoption Utilizing modern web development tools like Squarespace, Google Workspace, and Modernizr indicates a tech-savvy approach that can enhance client engagement and streamline project management, providing a competitive edge in marketing and project delivery.

Market Positioning Competing within a sector dominated by large firms like Gensler and AECOM, Berg Design can differentiate through its personalized service, sustainability expertise, and focus on innovative building practices, positioning itself as a niche leader for bespoke, environmentally mindful architecture.