Leadership updates Recent executive appointments, including the VP for Academic Affairs and Chief Academic Officer and the Dean of Spiritual Life, indicate ongoing leadership changes and strategic shifts. This presents an opportunity to engage with the new leaders on academic partnerships, program enhancements, or enterprise offerings aligned with their priorities.

Online growth Launch of an online graduate-level Applied Sport Management Certificate and emphasis on graduate and online enrollment signal a growing online education footprint. Sales opportunities exist for technology platforms, marketing automation, and online program development services that support scalable online offerings.

Strategic events Active participation in leadership, women in leadership events, and a Day of Giving demonstrate the college’s emphasis on community engagement and fundraising. This opens doors for philanthropy platforms, donor CRM solutions, and strategic partnerships that bolster alumni engagement and fundraising campaigns.

Financial health Revenue in the range of $25M-$50M with a modest staff size places Bethany College as a mid-market private liberal arts institution. This suggests opportunities for cost-optimized software, student management enhancements, and scalable IT solutions that fit a lean but growing campus operation.

Campus modernization A 1,300-acre campus near multiple urban centers, coupled with modern digital tech stack usage (Microsoft 365, web technologies), indicates readiness for campus-wide modernization projects. Potential opportunities include cybersecurity, cloud adoption, IT modernization, and digital experiences for students and staff.