Insights

Global reach Wisdom: The World of Emotions supports multiple languages (English, Spanish, French, Ukrainian) and is available on major app stores, indicating potential for cross-border partnerships and localization opportunities with education systems and NGOs tackling emotional wellbeing.

Educational partnerships Active collaboration with Ukraine's Ministry of Education and Science and Save the Children suggests strong potential for scaled adoption through government and international NGO channels, presenting upsell paths into school districts and afterschool programs.

Evidence based The product is backed by a randomized controlled trial and has earned recognition (Apple App of the Day nomination, Games for Change finalist), which can be leveraged to approach district-level buyers and grant-funded programs seeking proven impact.

Digital to physical Combination of interactive digital games, real-life practice activities, books and workbooks enables diversified product bundles and potential add-ons for classroom kits, tutoring centers, and parent support programs.

Growth signals Small team size with established revenue between one and ten million alongside notable product launches (Wisdom updates and new game releases) offers a nimble partner profile for pilot programs, channel partnerships, and co-marketing with educational tech platforms.

Better Kids Tech Stack

Better Kids uses 8 technology products and services including Google Ads Conversion Tracking, Facebook Pixel, Open Graph, and more. Explore Better Kids's tech stack below.

  • Google Ads Conversion Tracking
    Analytics
  • Facebook Pixel
    Analytics
  • Open Graph
    Content Management System
  • Squarespace Commerce
    E-commerce
  • Cart Functionality
    E-commerce
  • Choices
    Javascript Libraries
  • Priority Hints
    Performance
  • Adobe Fonts
    Web Fonts

Better Kids's Email Address Formats

Better Kids uses at least 2 format(s):
Better Kids Email FormatsExamplePercentage
First@betterkids.educationJohn@betterkids.education
100%

Frequently Asked Questions

What is Better Kids's official website and social media links?

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Better Kids's official website is www.betterkids.education and has social profiles on LinkedIn.

How much revenue does Better Kids generate?

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As of July 2026, Better Kids's annual revenue is estimated to be $1M - $10M.

What is Better Kids's NAICS code?

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Better Kids's NAICS code is 92311 - Administration of Education Programs.

How many employees does Better Kids have currently?

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As of July 2026, Better Kids has approximately 4 employees across 3 continents, including EuropeNorth AmericaOceania. Key team members include Owner: M. P.. Explore Better Kids's employee directory with LeadIQ.

What industry does Better Kids belong to?

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Better Kids operates in the Education Administration Programs industry.

What technology does Better Kids use?

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Better Kids's tech stack includes Google Ads Conversion TrackingFacebook PixelOpen GraphSquarespace CommerceCart FunctionalityChoicesPriority HintsAdobe Fonts.

What is Better Kids's email format?

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Better Kids's email format typically follows the pattern of First@betterkids.education. Find more Better Kids email formats with LeadIQ.

When was Better Kids founded?

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Better Kids was founded in 2016.
Better Kids logo

Better Kids

Education Administration ProgramsNew York, United States2-10 Employees

Better Kids is a Brooklyn-based organization operating in the education administration programs sector. It develops resources for parents and educators designed to support children's social and emotional growth through play, including digital games, real-life practice activities, and printed materials. The Wisdom: The World of Emotions app supports children aged 4 to 8 in identifying and managing emotions, building positive relationships, and making responsible decisions, with multilingual content and materials for educators.

The app combines interactive elements with augmented reality breathing exercises and is backed by a randomized controlled trial, with recognitions such as an App of the Day nomination by Apple and a Best Learning Game finalist by Games for Change. Better Kids collaborates with the Ministry of Education and Science of Ukraine and Save the Children to support children's emotional well-being there, and in 2021 released Wisdom - Kingdom of Fear to address fears and anxieties as routines were disrupted.

Section iconCompany Overview

NAICS Code
92311 - Administration of Education Programs
Founded
2016
Employees
2-10

Section iconFunding & Financials

  • $1M - $10M

    Better Kids's revenue is estimated to be in the range of $1M - $10M

Section iconFunding & Financials

  • $1M - $10M

    Better Kids's revenue is estimated to be in the range of $1M - $10M

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