Faith-based retreats Opportunity to expand spiritual retreat offerings to surrounding churches and faith groups, highlighting Beulah Beach as a year-round, lakefront venue with comfortable rooms, spacious meeting spaces, and strong dining services.

Seasonal programs Cross-sell to existing families and local organizations for summer camps, family camps, and off-season spiritual renewal events, leveraging ongoing programming and broad demographic appeal (married couples, singles, men, women, youth).

Small to mid-market Target groups with modest budgets given current revenue under one million; emphasize cost-effective retreat packages, bundled lodging and meals, and scalable event sizing to attract churches, schools, and community groups.

Digital presence Leverage WordPress, WooCommerce and Google Workspace footprint to upsell event packages, merchandise, and digital registrations; propose enhancements for online bookings, virtual tours, and content marketing to drive inquiries.

Strategic partnerships Develop alliances with other CMA-affiliated ministries and regional associations to fill off-peak demand, share marketing channels, and co-host events that align with faith-based leadership development and family programming.