Strategic partnership Opportunity to leverage the Berkshire Hathaway HomeServices brand affiliation to win larger condo development and resale projects in Detroit, positioning as a preferred channel partner for high-end listings and investor clients.

Market expertise Deep local knowledge of Detroit's condo market and development landscape can be packaged into client advisory services, enabling upsell for buyers and developers seeking market insights, pricing strategies, and tax incentive information.

Tech enabled Utilize the firm’s digital tracking tools and analytics capabilities (data analysis, pricing data, tax incentives) to offer data-driven marketing and property optimization services to developers and landlords.

Growth potential Revenue scale indicates mid-market capability; target expansion into property management tech-enabled solutions and financing services to capture more recurring revenue from tenants, landlords, and developers.

Expansion opportunities Recent partnership with a larger brand signals openness to collaboration; propose co-branded campaigns, referral programs, and joint marketing with allied real estate platforms to increase market reach.