Insights

Growing Market Presence BIELENDA Group has demonstrated significant expansion through strategic acquisitions such as Kanani Europe and the sale of major Polish brands Soraya and Dermika, indicating a strong footprint in the regional cosmetics market with potential for further product line diversification.

Investment and Funding The recent $36.3 million investment from the European Bank for Reconstruction and Development underscores the company's growth potential and financial stability, presenting opportunities for sales teams to offer complementary products or services that align with their expansion strategies.

Consistent Innovation With a dedicated research laboratory and a focus on natural ingredients combined with advanced technology, BIELENDA is positioned to introduce new, high-quality formulations, creating opportunities to supply innovative ingredients, packaging solutions, or technological partnerships.

Market Trends Alignment BIELENDA's focus on natural cosmetics and leading trends ahead of the domestic market suggests an openness to new organic, eco-friendly, or sustainable product ingredients and packaging, which are attractive opportunities for environmentally conscious suppliers.

Expanding Consumer Base The company’s steady growth and reputation among both consumers and professionals indicate a broadening customer demographic, offering opportunities to develop targeted marketing, distribution channels, and retail partnerships to reach a wider or emerging consumer segments.

Similar companies to Bielenda

Bielenda Tech Stack

Bielenda uses 8 technology products and services including WordPress, Apple iCloud Mail, Google Fonts API, and more. Explore Bielenda's tech stack below.

  • WordPress
    Content Management System
  • Apple iCloud Mail
    Email
  • Google Fonts API
    Font Scripts
  • Twemoji
    Font Scripts
  • core-js
    Javascript Libraries
  • PHP
    Programming Languages
  • reCAPTCHA
    Security
  • Google Analytics
    Web Analytics

Bielenda's Email Address Formats

Bielenda uses at least 1 format(s):
Bielenda Email FormatsExamplePercentage
F.Last@bielenda.plJ.Doe@bielenda.pl
50%
F.Last@bielenda.plJ.Doe@bielenda.pl
50%

Frequently Asked Questions

Where is Bielenda's headquarters located?

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Bielenda's main headquarters is located at 20 Fabryczna Krakow, Lesser Poland 31-553 Poland. The company has employees across 3 continents, including EuropeAsiaAfrica.

What is Bielenda's official website and social media links?

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Bielenda's official website is bielenda.pl and has social profiles on LinkedInCrunchbase.

What is Bielenda's SIC code NAICS code?

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Bielenda's SIC code is 4899 - Communications Services, Not Elsewhere Classified NAICS code is 32562 - Toilet Preparation Manufacturing.

How many employees does Bielenda have currently?

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As of March 2026, Bielenda has approximately 231 employees across 3 continents, including EuropeAsiaAfrica. Key team members include Head Of Marketing And Communication: I. C.Owner: G. N.Deputy Purchasing Director: B. C.. Explore Bielenda's employee directory with LeadIQ.

What industry does Bielenda belong to?

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Bielenda operates in the Personal Care Product Manufacturing industry.

What technology does Bielenda use?

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Bielenda's tech stack includes WordPressApple iCloud MailGoogle Fonts APITwemojicore-jsPHPreCAPTCHAGoogle Analytics.

What is Bielenda's email format?

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Bielenda's email format typically follows the pattern of F.Last@bielenda.pl. Find more Bielenda email formats with LeadIQ.

When was Bielenda founded?

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Bielenda was founded in 1990.

Bielenda

Personal Care Product ManufacturingLesser Poland, Poland201-500 Employees

Jesteśmy jedną z najsilniejszych i najpopularniejszych polskich marek kosmetycznych. Od 30 lat tworzymy kosmetyki do pielęgnacji twarzy, ciała i włosów, które w naturalny sposób podkreślają piękno i urodę kobiet w Polsce i na świecie.

Naszym głównym źródłem inspiracji pozostaje natura. Mamy do niej ogromny szacunek, wciąż z wielką pasją odkrywamy dobroczynne właściwości roślin, czerpiemy z ich niezwykłej witalności, co w połączeniu z najnowszymi osiągnięciami technologii pozwala nam oferować kosmetyki o najwyższych parametrach jakości i bezpieczeństwa, łączące w sobie skuteczność i przyjemność stosowania.

Nasza siedziba mieści się w Krakowie. To właśnie tutaj, od momentu założenia firmy, powstają nasze kosmetyki – od konceptu produktowego rozwijanego w Dziale Marketingu, przez opracowanie autorskich receptur we własnym profesjonalnym Laboratorium Badawczym, po produkcję realizowaną  w nowoczesnym kompleksie produkcyjnym. 

Systematyczne doskonalenie i wychodzenie naprzeciw oczekiwaniom rynku owocuje stałym wzrostem i szybko powiększającym się gronem zadowolonych Klientów. Jesteśmy dumni, że potrafimy wyprzedzać trendy rodzimego rynku kosmetycznego, a nasze produkty cieszą się uznaniem zarówno Klientów jak i kosmetologów.

Section iconCompany Overview

Headquarters
20 Fabryczna Krakow, Lesser Poland 31-553 Poland
SIC Code
4899 - Communications Services, Not Elsewhere Classified
NAICS Code
32562 - Toilet Preparation Manufacturing
Founded
1990
Employees
201-500

Section iconFunding & Financials

  • $1M$10M

    Bielenda's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Bielenda's revenue is estimated to be in the range of $1M$10M

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