Electric Vehicle Innovation Bill Utter Ford is actively expanding its electric vehicle offerings, with recent launches of electric SUVs and plans to introduce a ground-up electric three-row SUV in 2025, presenting significant opportunities for EV-related service and product partnerships.

Growing Product Portfolio The company's recent introduction of rugged and versatile SUVs, alongside a second-generation Fusion, indicates a focus on diverse vehicle segments, which can be leveraged to target different customer demographics and accessory or service markets.

Digital Engagement Utilization of advanced digital marketing tools like Google Ads, Google Tag Manager, and SEO strategies suggests a strong online presence, enabling targeted outreach for after-sales services, parts, and promotional campaigns to drive customer engagement.

Historical Asset Acquisition Acquisition of Tata Motors assets in 1999 and sustained operations over 65 years provide a stable foundation and market credibility, allowing for targeted sales of parts, maintenance packages, and fleet services to existing and new customers.

Financial & Market Potential With revenue estimates between 50 and 100 million dollars and a mid-sized employee base, there are scalable opportunities for introducing new financing options, leasing programs, or targeted promotions aimed at expanding customer base and dealership growth.