Insights

Sustainability Billy Reid's focus on creating fewer, better quality clothing items aligns with the current consumer trend towards sustainable fashion. Leveraging the brand's commitment to sustainability can be a key selling point to environmentally-conscious customers.

Expansion Opportunities The recent acquisition of Knot Standard's assets presents potential expansion opportunities for Billy Reid in the direct-to-consumer market. Utilizing the acquired assets and customer base can result in increased sales and market penetration.

Omnichannel Strategy With a combination of physical retail stores, e-commerce presence, and wholesale business, Billy Reid has established a strong omnichannel strategy. Leveraging multiple sales channels can help reach a wider audience and drive sales growth.

Tech-Driven Approach The use of advanced technologies such as TikTok Pixel, Cloudflare, and Stripe indicates Billy Reid's tech-savvy approach. Leveraging technology for targeted marketing, efficient operations, and seamless customer experiences can enhance sales performance.

Competitive Edge By differentiating itself through expert craftsmanship, standout designs, and a strong community focus, Billy Reid has a competitive edge in the retail apparel market. Highlighting these unique selling points can attract customers seeking premium, long-lasting clothing.

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Billy Reid Tech Stack

Billy Reid uses 8 technology products and services including TikTok Pixel, Cloudflare, Preact, and more. Explore Billy Reid's tech stack below.

TikTok Pixel
Analytics
Cloudflare
Content Management System
Preact
Javascript Libraries
Mautic
Marketing Automation
Vite
Miscellaneous
Stripe
Payment Processing
New Relic
Real User Monitoring
Globo Form Builder
Web Platform Extensions

Media & News

Knot Standard Limited sells assets to Billy Reid, Inc..
Knot Standard, founded in 2011, is selling its DTC business to fashion retailer Billy Reid, which was founded by the fashion designer of the same name in the early 2000s.
Apr 11, 2024 | www.retaildive.com

Billy Reid's Email Address Formats

Billy Reid uses at least 1 format(s):

Billy Reid Email Formats	Example	Percentage
First.Last@billyreid.com	John.Doe@billyreid.com	49%
FLast@billyreid.com	JDoe@billyreid.com	2%
First.Last@billyreid.com	John.Doe@billyreid.com	49%

Frequently Asked Questions

Where is Billy Reid's headquarters located?

Billy Reid's main headquarters is located at 114 N Court Street Florence, Alabama 35630 US. The company has employees across 5 continents, including North AmericaAsiaEurope.

What is Billy Reid's phone number?

You can contact Billy Reid's main corporate office by phone at

+1-256-767-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Billy Reid's official website and social media links?

Billy Reid's official website is billyreid.com and has social profiles on LinkedIn.

How much revenue does Billy Reid generate?

As of January 2025, Billy Reid's annual revenue reached $35M.

What is Billy Reid's SIC code NAICS code?

Billy Reid's SIC code is 5651 - Family Clothing Stores NAICS code is 448140 - Family Clothing Stores.

How many employees does Billy Reid have currently?

As of January 2025, Billy Reid has approximately 168 employees across 5 continents, including North AmericaAsiaEurope. Key team members include Chief Marketing Officer: C. C. L.Chief Marketing Officer: C. L.Head Of Custom Sales: A. Z.. Explore Billy Reid's employee directory with LeadIQ.

What industry does Billy Reid belong to?

Billy Reid operates in the Retail Apparel and Fashion industry.

What technology does Billy Reid use?

Billy Reid's tech stack includes TikTok PixelCloudflarePreactMauticViteStripeNew RelicGlobo Form Builder.

What is Billy Reid's email format?

Billy Reid's email format typically follows the pattern of . Find more Billy Reid email formats with LeadIQ.

When was Billy Reid founded?

Billy Reid was founded in 2004.

Billy Reid

Retail Apparel and FashionAlabama, United States51-200 Employees

Billy Reid is a modern Southern design studio. From our home in Florence, Alabama, we at Billy 

Reid have been making expertly crafted, standout clothing for more than 20 years. We have earned some of the most prestigious honors in fashion, including four CFDA awards. More importantly, we make clothing that is built to last. 


We believe in creating fewer, better things, and our approach balances sustainability and artisanship, carefully considering every button, every thread, every stitch. Our community — especially the artists, musicians, chefs and makers who surround us — are a constant source of inspiration. Every year, we celebrate this community at our Shindig Festival, and regularly host events at our 15 shops nationwide (and counting). 


In addition to those locations, we operate a thriving e-commerce shop and robust wholesale business.