Insights

Large Retail Footprint BIPA operates around 600+ stores in Austria, presenting a wide in-store reach for promotions, loyalty campaigns, and product sampling opportunities across a broad customer base.

Loyalty & Data As a partner of the jö Bonusclub with extensive customer engagement, there is a strong channel for targeted offers, personalized messaging, and cross-sell across beauty, care, and baby segments.

Private & Brands With a mix of international brands and BI CARE, BI HOME, BI KIDS, bi good, LOOK BY BIPA, BABYWELL and BI STYLED, there are multiple tiers for co-branded campaigns, exclusive launches, and bundled promotions.

Digital & Tech Existing tech stack includes SAP FICO, SAP BI, Google Ads, HubSpot and WordPress, enabling data-driven marketing, attribution, and digital commerce integrations for omnichannel campaigns.

Expansion & Partnerships Recent collaboration with BELANO medical and a podcast on women’s health signal opportunities in health-focused content, wellness products, and B2B partnerships to expand category breadth and thought leadership.

BIPA Parfumerien Gesellschaft m.b.H. Tech Stack

BIPA Parfumerien Gesellschaft m.b.H. uses 8 technology products and services including SAP FICO, Google Ads, iCIMS, and more. Explore BIPA Parfumerien Gesellschaft m.b.H.'s tech stack below.

BIPA Parfumerien Gesellschaft m.b.H. Email Formats	Example	Percentage
F.Last@bipa.at	J.Doe@bipa.at	100%

BIPA Parfumerien Gesellschaft m.b.H. Email Formats

Example

Percentage

F.Last@bipa.at

J.Doe@bipa.at

100%

Frequently Asked Questions

What is BIPA Parfumerien Gesellschaft m.b.H.'s official website and social media links?

BIPA Parfumerien Gesellschaft m.b.H.'s official website is bipa.at and has social profiles on LinkedIn.

How much revenue does BIPA Parfumerien Gesellschaft m.b.H. generate?

As of August 2026, BIPA Parfumerien Gesellschaft m.b.H.'s annual revenue is estimated to be $1M - $10M.

What is BIPA Parfumerien Gesellschaft m.b.H.'s NAICS code?

BIPA Parfumerien Gesellschaft m.b.H.'s NAICS code is 44-45 - Retail Trade.

How many employees does BIPA Parfumerien Gesellschaft m.b.H. have currently?

As of August 2026, BIPA Parfumerien Gesellschaft m.b.H. has approximately 567 employees across 2 continents, including Europe and Africa. Key team members include Head Of People & Culture Bipa Österreich: M. A., Geschäftsführer: M. G. and Geschäftsführerin Bipa: R. D. Explore BIPA Parfumerien Gesellschaft m.b.H.'s employee directory with LeadIQ.

What industry does BIPA Parfumerien Gesellschaft m.b.H. belong to?

BIPA Parfumerien Gesellschaft m.b.H. operates in the Retail industry.

What technology does BIPA Parfumerien Gesellschaft m.b.H. use?

BIPA Parfumerien Gesellschaft m.b.H.'s tech stack includes SAP FICO, Google Ads, iCIMS, SAP BusinessObjects Business Intelligence suite, WordPress, Articulate Storyline, IBM SPSS and HubSpot.

What is BIPA Parfumerien Gesellschaft m.b.H.'s email format?

BIPA Parfumerien Gesellschaft m.b.H.'s email format typically follows the pattern of F.Last@bipa.at. Find more BIPA Parfumerien Gesellschaft m.b.H. email formats with LeadIQ.

When was BIPA Parfumerien Gesellschaft m.b.H. founded?

BIPA Parfumerien Gesellschaft m.b.H. was founded in 1980.

BIPA Parfumerien Gesellschaft m.b.H.

Q: What technology does BIPA Parfumerien Gesellschaft m.b.H. use?

BIPA Parfumerien Gesellschaft m.b.H.'s tech stack includes dc.js, Adobe, Think-Cell, SAP FICO, Bambuser.

Q: What is BIPA Parfumerien Gesellschaft m.b.H.'s NAICS code?

BIPA Parfumerien Gesellschaft m.b.H.'s NAICS code is 44-45 (Retail Trade).

RetailBurgenland, Austria501-1000 Employees

BIPA Parfumerien Gesellschaft m.b.H. is a retail company in Austria focusing on products for personal care, beauty, and well-being. Its range includes items for beauty, hair care, fragrance, dental care, and baby needs, supported by more than 15,000 international brands as well as several own-brand lines, and it offers services such as textile cleaning and a CEWE photo shop along with customer advisory.

Founded in 1980 and headquartered in Wiener Neudorf, the company operates as part of REWE International AG. It runs roughly 600 stores across Austria, positioning itself as the largest drugstore specialist in the country and employing a nationwide workforce. Its customers comprise everyday shoppers seeking care, beauty, and wellness products, and the business maintains a loyalty program through the jö Bonusclub; in 2021 it established a partnership with BELANO medical AG.

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