Insights

Large Customer Base With over 4,000 employees and approximately 600 retail locations across Austria, BIPA reaches a vast customer network, providing numerous opportunities for targeted marketing and personalized service offerings.

Diverse Product Range The company offers more than 15,000 branded products covering beauty, personal care, and wellness, opening avenues for partnerships with premium brand suppliers and exclusive product campaigns.

Strong Digital Presence Utilizing advanced analytics tools like Adobe Analytics and Google Analytics indicates an active focus on online customer engagement and data-driven marketing, suggesting potential for digital sales growth and loyalty programs.

Strategic Partnerships Collaborations such as the recent partnership with BELANO medical highlight BIPA's openness to innovative health and wellness solutions, presenting opportunities for complementary healthcare product integrations.

Market Leadership As Austria’s largest drugstore chain, BIPA's dominant position in the local market allows for expanded outreach and introductions of new product lines or services that can leverage its extensive retail footprint.

BIPA Parfumerien Gesellschaft m.b.H. Tech Stack

BIPA Parfumerien Gesellschaft m.b.H. uses 8 technology products and services including SAP FICO, Cloudflare Web Optimizations, Adobe Creative Cloud, and more. Explore BIPA Parfumerien Gesellschaft m.b.H.'s tech stack below.

SAP FICO

Accounting

Cloudflare Web Optimizations

Analytics

Adobe Creative Cloud

Audio, Video, Graphics

Docker

Containerization

Microsoft PowerPoint

Editors

jQuery

Javascript Libraries

PWA

Miscellaneous

HTML

Programming Languages

BIPA Parfumerien Gesellschaft m.b.H. Email Formats	Example	Percentage
F.Last@bipa.at	J.Doe@bipa.at	100%

BIPA Parfumerien Gesellschaft m.b.H. Email Formats

Example

Percentage

F.Last@bipa.at

J.Doe@bipa.at

100%

Frequently Asked Questions

Where is BIPA Parfumerien Gesellschaft m.b.H.'s headquarters located?

BIPA Parfumerien Gesellschaft m.b.H.'s main headquarters is located at 3 Industriezentrum Nö-süd Straße Neudorf Bei Parndorf, Burgenland 2355 Austria. The company has employees across 4 continents, including EuropeAsiaAfrica.

What is BIPA Parfumerien Gesellschaft m.b.H.'s official website and social media links?

BIPA Parfumerien Gesellschaft m.b.H.'s official website is bipa.at and has social profiles on LinkedIn.

What is BIPA Parfumerien Gesellschaft m.b.H.'s NAICS code?

BIPA Parfumerien Gesellschaft m.b.H.'s NAICS code is 44-45 - Retail Trade.

How many employees does BIPA Parfumerien Gesellschaft m.b.H. have currently?

As of June 2026, BIPA Parfumerien Gesellschaft m.b.H. has approximately 565 employees across 4 continents, including EuropeAsiaAfrica. Key team members include Bereichsleitung Ecommerce / Head Of Ecommerce: J. F.Bereichsleiter Bautechnik & Standortentwicklung / Head Of Construction & Site Development: S. N.Einkaufs-Controller: S. J.. Explore BIPA Parfumerien Gesellschaft m.b.H.'s employee directory with LeadIQ.

What industry does BIPA Parfumerien Gesellschaft m.b.H. belong to?

BIPA Parfumerien Gesellschaft m.b.H. operates in the Retail industry.

What technology does BIPA Parfumerien Gesellschaft m.b.H. use?

BIPA Parfumerien Gesellschaft m.b.H.'s tech stack includes SAP FICOCloudflare Web OptimizationsAdobe Creative CloudDockerMicrosoft PowerPointjQueryPWAHTML.

What is BIPA Parfumerien Gesellschaft m.b.H.'s email format?

BIPA Parfumerien Gesellschaft m.b.H.'s email format typically follows the pattern of F.Last@bipa.at. Find more BIPA Parfumerien Gesellschaft m.b.H. email formats with LeadIQ.

When was BIPA Parfumerien Gesellschaft m.b.H. founded?

BIPA Parfumerien Gesellschaft m.b.H. was founded in 1980.

BIPA Parfumerien Gesellschaft m.b.H.

Q: What is BIPA Parfumerien Gesellschaft m.b.H.'s NAICS code?

BIPA Parfumerien Gesellschaft m.b.H.'s NAICS code is 44-45 (Retail Trade).

RetailBurgenland, Austria501-1000 Employees

BIPA Parfumerien Gesellschaft m.b.H. is a retail company in Austria focusing on products for personal care, beauty, and well-being. Its range includes items for beauty, hair care, fragrance, dental care, and baby needs, supported by more than 15,000 international brands as well as several own-brand lines, and it offers services such as textile cleaning and a CEWE photo shop along with customer advisory.

Founded in 1980 and headquartered in Wiener Neudorf, the company operates as part of REWE International AG. It runs roughly 600 stores across Austria, positioning itself as the largest drugstore specialist in the country and employing a nationwide workforce. Its customers comprise everyday shoppers seeking care, beauty, and wellness products, and the business maintains a loyalty program through the jö Bonusclub; in 2021 it established a partnership with BELANO medical AG.

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