Insights

Sustainable Logistics Birds Eye's recent partnerships with Sunswap for zero-emission transport refrigeration highlight an openness to eco-friendly supply chain solutions, providing an opportunity to offer additional sustainable logistics technologies or consulting services aimed at reducing environmental impact.

Innovative Product Lines The launch of new product ranges such as Steamfresh healthy meals and Seasoned Potato Bites demonstrates a focus on healthy, convenient foods, suggesting sales opportunities in niche health-focused packaging, meal solutions, or snack categories targeting health-conscious consumers.

Marketing Engagement Winning awards and launching multichannel creative campaigns to promote products indicate a strong marketing presence, creating grounds for collaboration on digital marketing tools, consumer engagement platforms, or data analytics services to further boost brand visibility.

Retail Expansion Birds Eye’s efforts to increase freezer aisle appeal among younger shoppers points to potential retail partnership opportunities, especially with innovative point-of-sale displays, in-store promotions, or shelf management solutions tailored to attract new demographic segments.

Technology Adoption The integration of various digital tools like Google Analytics, modern web APIs, and cloud services reveals a tech-savvy approach, opening avenues to offer advanced data analytics, digital transformation consulting, or custom app development to optimize consumer insights and operational efficiency.

Birds Eye UK & IE Tech Stack

Birds Eye UK & IE uses 8 technology products and services including AudioEye, Cloudflare CDN, Google Fonts API, and more. Explore Birds Eye UK & IE's tech stack below.

  • AudioEye
    Accessibility
  • Cloudflare CDN
    Content Delivery Network
  • Google Fonts API
    Font Scripts
  • Modernizr
    Javascript Libraries
  • Mapbox GL JS
    Maps
  • Microsoft Project
    Project Management
  • reCAPTCHA
    Security
  • Google Analytics
    Web Analytics

Media & News

Birds Eye UK & IE's Email Address Formats

Birds Eye UK & IE uses at least 1 format(s):
Birds Eye UK & IE Email FormatsExamplePercentage
First.Last@birdseye.co.ukJohn.Doe@birdseye.co.uk
78%
FLast@birdseye.co.ukJDoe@birdseye.co.uk
20%
Last.First@birdseye.co.ukDoe.John@birdseye.co.uk
1%
LastFirst@birdseye.co.ukDoeJohn@birdseye.co.uk
1%

Frequently Asked Questions

Where is Birds Eye UK & IE's headquarters located?

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Birds Eye UK & IE's main headquarters is located at 43 Church Street West, Woking , Surrey GU21 6HT, GB. The company has employees across 4 continents, including EuropeNorth AmericaAsia.

What is Birds Eye UK & IE's official website and social media links?

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Birds Eye UK & IE's official website is birdseye.co.uk and has social profiles on LinkedIn.

How much revenue does Birds Eye UK & IE generate?

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As of October 2025, Birds Eye UK & IE's annual revenue is estimated to be $908M.

What is Birds Eye UK & IE's NAICS code?

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Birds Eye UK & IE's NAICS code is 311 - Food Manufacturing.

How many employees does Birds Eye UK & IE have currently?

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As of October 2025, Birds Eye UK & IE has approximately 1K employees across 4 continents, including EuropeNorth AmericaAsia. Key team members include Ceo, Managing Director: C. H.Head Of Media: C. B.Head Of Marketing Operations: E. F.. Explore Birds Eye UK & IE's employee directory with LeadIQ.

What industry does Birds Eye UK & IE belong to?

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Birds Eye UK & IE operates in the Food and Beverage Manufacturing industry.

What technology does Birds Eye UK & IE use?

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Birds Eye UK & IE's tech stack includes AudioEyeCloudflare CDNGoogle Fonts APIModernizrMapbox GL JSMicrosoft ProjectreCAPTCHAGoogle Analytics.

What is Birds Eye UK & IE's email format?

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Birds Eye UK & IE's email format typically follows the pattern of First.Last@birdseye.co.uk. Find more Birds Eye UK & IE email formats with LeadIQ.

When was Birds Eye UK & IE founded?

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Birds Eye UK & IE was founded in 1946.

Birds Eye UK & IE

Food and Beverage ManufacturingUnited Kingdom1001-5000 Employees

A family favourite since 1946 when the first frozen peas were produced, Birds Eye is the leading frozen food brand in the UK and is synonymous with high quality, great tasting food. Birds Eye has been providing healthy, freshly frozen food for generations. It is committed to bringing consumers quality food that can be enjoyed at every meal, every day, by everybody.

Our portfolio of brands includes Birds Eye, Aunt Bessie's, Goodfella's and Green Cuisine. The company endeavours to serve the nation with better food, promoting the nutritional benefits and convenience of frozen food and the role it plays in helping reduce food waste.

Birds Eye is part of Nomad Foods, a market leading Frozen Food Company with a rich heritage and iconic brands which have stood the test of time. Headquartered in the UK, Nomad Foods employs ~8000 people in 22 markets, with 19 factories. This gives us the scale, the talent and the opportunities to achieve our ambitions. Find out more about Nomad Foods at www.nomadfoods.com.

Section iconCompany Overview

Headquarters
43 Church Street West, Woking , Surrey GU21 6HT, GB
NAICS Code
311 - Food Manufacturing
Founded
1946
Employees
1001-5000

Section iconFunding & Financials

  • $10M$25M

    Birds Eye UK & IE's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Birds Eye UK & IE's revenue is estimated to be in the range of $10M$25M

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