BKOOL

Sporting Goods ManufacturingCommunity of Madrid, Spain11-50 Employees

BKOOL develops digital tools for indoor cycling, offering a cycling simulator that provides route exploration, HD video, and 3D visuals to replicate real-world rides and events. The ecosystem includes the BKOOL Fitness app, which enables at-home workouts with instructor-led classes, and a social platform where riders participate in leagues and large group rides under the Team Unlimited umbrella. The service is cross-platform, available on PC, Mac and tablets, with mobile apps for Android and iOS.

Based in Las Rozas de Madrid in the Community of Madrid, Spain, BKOOL operates within the sporting goods manufacturing sector and serves a global community of cyclists seeking flexible training and social engagement. The company has a history of partnerships with professional teams, such as Movistar, and has expanded its offerings through initiatives like a virtual store launched in 2024 and a collaboration with Rouvy announced in 2025.

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