Blackcraft Cult Email Format
RetailCalifornia, United States11-50 Employees
Blackcraft Cult is a small-to-mid-sized retail company based in Anaheim, California. Founded in 2012 by Jim Somers and Bobby Schubenski, it grew from a Southern California attic with a modest initial investment and a mission to encourage positive action outside traditional organized belief systems. The company emphasizes kindness, gratitude, and positivity, and supports self-empowerment and personal expression. Its product range includes apparel and accessories, and in 2023 the company partnered with Delta Extrax to offer a portfolio of hemp-derived products. The customer base comprises individuals seeking personal expression and autonomy beyond conventional belief frameworks.