Accessible DOOH Value Blindspot positions itself as an affordable, scalable DOOH network powered by AI, delivering dynamic ads driven by real-time traffic, weather, and time, with the ability to run campaigns without budget or time constraints. This makes it attractive to midmarket and SMB advertisers seeking measurable impact, providing a clear sales angle for cost-conscious campaigns.

Creative Leadership Advantage The appointment of Seb Webber as Executive Creative Director signals a commitment to premium creative execution. BD can pitch opportunities for collaborative, high-impact DOOH campaigns and agency partnerships leveraging fresh, music-industry inspired storytelling to win brand budgets.

Data Driven Targeting Blindspot leverages real-time data and the ability to integrate advertiser data for contextual, localized content. Use this to demonstrate hyper-local targeting, dynamic optimization, and outcome-focused measurement dashboards to drive ROI-focused pitches.

Tech Stack Enablement A robust tech stack including AWS, Mapbox, and CRM and analytics tools such as HubSpot and iCIMS, plus a progressive web app, enables seamless onboarding and CRM integration. Position this as a low-friction, scalable solution that fits agency and brand tech ecosystems.

Growth Momentum With growth signals reflected in funding and midmarket revenue, Blindspot offers opportunities to expand campaigns with existing advertisers and to pursue larger brands and agencies seeking scalable DOOH networks. The recent leadership hire also supports creative-led growth in premium segments.