Growing Acquisition Blitsy was acquired by A.C. Moore Inc. in 2017, which presents opportunities for cross-promotional campaigns and bundling of arts and crafts products between the companies.
Funding & Growth Potential With a recent Series B funding of $6.2 million led by a major media group, Blitsy has the financial backing to expand its product offerings and marketing efforts to reach a broader craft enthusiast audience.
Niche Market Focus Specializing in arts and crafts retail online, Blitsy targets creative consumers, offering tailored product assortments that can be complemented with related craft supplies and DIY tools.
Technology Engagement Utilizing modern tech like React and Ruby on Rails, Blitsy provides a seamless online shopping experience, which can be leveraged to promote new product lines and personalized marketing campaigns.
Market Positioning As a boutique online retailer with around 11-50 employees, Blitsy is positioned as a dedicated craft community that can benefit from strategic partnerships and targeted outreach to hobbyists and professional artists.
Blitsy uses 8 technology products and services including ID5, Google Conversion Tracking, React, and more. Explore Blitsy's tech stack below.
| Blitsy Email Formats | Percentage |
| First@blitsy.com | 50% |
| First@blitsy.com | 50% |
RetailIllinois, United States11-50 Employees
Founded in 2011 and based in Chicago, Blitsy is where creative people shop online. Mission: To provide the best selection, value, inspiration, and online shopping experience for creative people worldwide. Vision: To be the clear category leader in Arts and Crafts.
Company Overview
Funding & FinancialsBlitsy has raised a total of $6.2M of funding over 1 rounds. Their latest funding round was raised on Jan 26, 2016 in the amount of $6.2Mas a series B.
Blitsy's revenue is estimated to be in the range of $1M
Funding & FinancialsBlitsy has raised a total of $6.2M of funding over 1 rounds. Their latest funding round was raised on Jan 26, 2016 in the amount of $6.2Mas a series B.
Blitsy's revenue is estimated to be in the range of $1M
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