Blue Cross and Blue Shield of Louisiana Email Format
InsuranceLouisiana, United States1001-5000 Employees
Blue Cross and Blue Shield of Louisiana operates as an independent licensee of the Blue Cross and Blue Shield Association, incorporated as Louisiana Health Service & Indemnity Company, and sells products only in Louisiana. Based in Baton Rouge, the company traces its roots to 1934 and remains Louisiana-owned and operated. It seeks to serve Louisianians across major market segments by collaborating with providers to improve quality, value, and the patient experience. It pursues its mission by using data, patient engagement, provider professionalism, and financial incentives to promote patient-centered care and better health outcomes. It serves individuals and employers statewide, focusing on access to quality care amid concerns about affordability and insurance coverage. In 2024, the insurer announced the promotion of Michael Gardner to vice president of Enterprise Data, reflecting continued leadership development.