BlueConic Email Format
Software DevelopmentMassachusetts, United States51-200 Employees
BlueConic, a mid-sized software company based in Boston, Massachusetts, positions itself as a Customer Growth Engine that helps brands unlock the full value of their customer data, including first-party data. It merges AI-powered insights with real-time activation to support growth, improve retention, and optimize revenue. The company counts more than 500 brands in its client roster, including ASICS, Forbes, Heineken, L’Oréal, Mattel, Michelin, Telia Company, and Unilever. Operating within the software development and marketing technology space, BlueConic emphasizes turning data into timely actions that span multiple channels. In 2026, the company announced strategic moves such as acquiring Blueshift to advance AI personalization capabilities.