Insights

Integrated Payment Expansion Fortis (formerly BLUEDOG) recently merged with FortisPay and launched an integrated credit card payment solution in February 2025, presenting a sales opportunity to upsell to merchants seeking streamlined, all-in-one payment processing capabilities and scale-enabled payment infrastructure.

Midmarket Focus Company size of 11-50 employees and revenue in the 50M-100M range suggests a growing midmarket footprint. Target expansion into midmarket merchants that require reliable, scalable payment solutions and loyalty programs to drive merchant savings and customer satisfaction.

Loyalty and Gift Programs Past launches include a full-featured gift card program and loyalty platform, indicating a strong capability and interest in merchant retention tools. Opportunity to cross-sell integrated loyalty, gift cards, and payment processing as a bundled solution.

Tech Stack Synergy Utilizes WordPress, WooCommerce, Firebase, and other modern tools, suggesting potential fit for merchants with e-commerce or digital storefronts seeking seamless integrations with existing ecosystems and marketing automation.

Growth Footprint A history of hiring growth and regional expansion, plus recent news partnerships, signals ongoing business development and channel opportunities. Leverage partnerships and channel sales to reach additional merchant segments and geographies.

Similar companies to BLUEDOG (now Fortis)

BLUEDOG (now Fortis) Tech Stack

BLUEDOG (now Fortis) uses 8 technology products and services including Adobe Creative Cloud, WordPress, Firebase, and more. Explore BLUEDOG (now Fortis)'s tech stack below.

BLUEDOG (now Fortis)'s Email Address Formats

BLUEDOG (now Fortis) uses at least 6 email formats:
BLUEDOG (now Fortis) Email FormatsExamplePercentage
First.Last@blue-dog.comJohn.Doe@blue-dog.com
55%
First@blue-dog.comJohn@blue-dog.com
35%
Last@blue-dog.comDoe@blue-dog.com
7%
Fir.Last@blue-dog.comJoh.Doe@blue-dog.com
3%
First.Last@yourbluedog.comJohn.Doe@yourbluedog.com
80%
First@yourbluedog.comJohn@yourbluedog.com
20%

Frequently Asked Questions

What is BLUEDOG (now Fortis)'s phone number?

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You can contact BLUEDOG (now Fortis)'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is BLUEDOG (now Fortis)'s official website and social media links?

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BLUEDOG (now Fortis)'s official website is yourbluedog.com and has social profiles on LinkedIn.

How much revenue does BLUEDOG (now Fortis) generate?

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As of August 2026, BLUEDOG (now Fortis)'s annual revenue is estimated to be $50M - $100M.

What is BLUEDOG (now Fortis)'s NAICS code?

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BLUEDOG (now Fortis)'s NAICS code is 52 - Finance and Insurance.

How many employees does BLUEDOG (now Fortis) have currently?

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As of August 2026, BLUEDOG (now Fortis) has approximately 47 employees across 1 continents, including North America. Key team members include Chief Executive Officer: J. B., Vice President Of Scholarship: C. W. and Vice President Of Scholarship: M. H. Explore BLUEDOG (now Fortis)'s employee directory with LeadIQ.

What industry does BLUEDOG (now Fortis) belong to?

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BLUEDOG (now Fortis) operates in the Financial Services industry.

What technology does BLUEDOG (now Fortis) use?

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BLUEDOG (now Fortis)'s tech stack includes Adobe Creative Cloud, WordPress, Firebase, WooCommerce, Mailchimp, Microsoft 365, Hootsuite and Nginx.

What is BLUEDOG (now Fortis)'s email format?

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BLUEDOG (now Fortis)'s email format typically follows the pattern of First.Last@blue-dog.com. Find more BLUEDOG (now Fortis) email formats with LeadIQ.

When was BLUEDOG (now Fortis) founded?

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BLUEDOG (now Fortis) was founded in 2010.
BLUEDOG (now Fortis) logo

BLUEDOG (now Fortis)

Financial ServicesFlorida, United States11-50 Employees

BLUEDOG, now part of Fortis, operates in the financial services sector from Vero Beach, Florida. The company arose from the August 2020 merger of FortisPay and BLUEDOG, forming a single entity with more than two decades of payments experience. It emphasizes cross-functional collaboration among engineers, consultants, designers, and customer-success professionals to deliver payment-related products and services.

Its customer base comprises merchants seeking payment processing and related solutions, including a gift card program and loyalty platform introduced in 2018 and an independent sales-representative program. In February 2025, it announced an integrated credit card payment solution through a partnership with Bravo Pawn Systems.

Section iconCompany Overview

Phone number
NAICS Code
52 - Finance and Insurance
Founded
2010
Employees
11-50

Section iconFunding & Financials

  • $50M - $100M

    BLUEDOG (now Fortis)'s revenue is estimated to be in the range of $50M - $100M

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