BlueStar EMEA Employee Directory
IT Services and IT ConsultingSouth Holland, Netherlands51-200 Employees
BlueStar EMEA operates as a distributor focused on RFID, Auto ID, POS, and Mobility hardware and software. It serves exclusively through Value-Added Reseller partners to deliver supply-chain, mobility, and point-of-sale solutions. The company combines traditional distributor services with additional options such as leasing programs, hardware and software bundles, extended warranties, and value-added services to help VARs grow in their geographic markets. Headquartered in The Hague, South Holland, Netherlands, BlueStar EMEA is a mid-sized player in the IT services and IT consulting sector. Its business model centers on aligning with VARs to address customer needs through a range of development and marketing support, expanding its reach beyond local markets. A notable recent development is a 2026 partnership with Viva Wallet Group to integrate Viva Wallet's payments platform with BlueStar's distribution capabilities.