Insights

Loyalty Network Bonus operates as Peru's premier multi-brand loyalty system with a broad partner network across retail, fuel, and hospitality. This suggests a compelling opportunity to position complementary loyalty platforms, data analytics, and targeted rewards enhancements to strengthen partner engagement and user adoption.

Partnered Reach With major brands like Wong, Metro, Primax, Listo!, KFC, Pizza Hut, Burger King, Chili’s, Pinkberry and malls Plaza Norte and Mall del Sur, there is a robust cross-industry footprint. Sales efforts can target expansion into additional merchant categories seeking tiered loyalty programs and co-branded promotional campaigns.

Tech Stack Utilizes cloud and content distribution, email services, messaging (WhatsApp), analytics tools (Google Tag Manager), and security/bot management. This indicates readiness for scalable loyalty tech, personalized messaging, and fraud prevention solutions that resonate with their current infrastructure.

Growth Opportunity Revenue range suggests a sizable mid-market operation with potential for upsell in advanced loyalty analytics, CRM integration, and omnichannel engagement tools to deepen customer retention and average order value for partner brands.

Sales Trigger Longstanding market presence since 1998 and a diverse, high-visibility client base imply readiness for strategic partnerships, co-marketing initiatives, and enterprise-grade loyalty enhancements. This offers a pathway for solutions that drive cross-brand loyalty data insights and unified reward experiences.

Bonus Tech Stack

Bonus uses 8 technology products and services including Amazon CloudFront, Cloudflare DNS, Amazon Simple Email Service, and more. Explore Bonus's tech stack below.

  • Amazon CloudFront
    Content Delivery Network
  • Cloudflare DNS
    Domain Name Services
  • Amazon Simple Email Service
    Email
  • Swiper
    Javascript Libraries
  • WhatsApp Business
    Live Chat
  • X-XSS-Protection
    Security
  • Cloudflare Bot Management
    Security
  • Google Tag Manager
    Tag Management

Bonus's Email Address Formats

Bonus uses at least 1 format(s):
Bonus Email FormatsExamplePercentage
First.Last@bonus.peJohn.Doe@bonus.pe
88%
LF@bonus.peDJ@bonus.pe
12%

Frequently Asked Questions

What is Bonus's stock symbol?

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Bonus is a publicly traded company; the company's stock symbol is NYCB-PU.

What is Bonus's official website and social media links?

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Bonus's official website is bonus.pe and has social profiles on LinkedIn.

How much revenue does Bonus generate?

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As of July 2026, Bonus's annual revenue is estimated to be $100M - $250M.

What is Bonus's SIC code NAICS code?

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Bonus's SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does Bonus have currently?

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As of July 2026, Bonus has approximately 91 employees across 4 continents, including South AmericaEuropeAfrica. Key team members include Head Of Marketing: P. A.Bonus Loyalty Manager: L. F. D. L. P.Analista De Marketing: E. V.. Explore Bonus's employee directory with LeadIQ.

What industry does Bonus belong to?

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Bonus operates in the Advertising Services industry.

What technology does Bonus use?

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Bonus's tech stack includes Amazon CloudFrontCloudflare DNSAmazon Simple Email ServiceSwiperWhatsApp BusinessX-XSS-ProtectionCloudflare Bot ManagementGoogle Tag Manager.

What is Bonus's email format?

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Bonus's email format typically follows the pattern of First.Last@bonus.pe. Find more Bonus email formats with LeadIQ.

When was Bonus founded?

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Bonus was founded in 1998.
Bonus logo

Bonus

Advertising ServicesLima, Peru51-200 Employees

Bonus is an advertising services company based in Santiago de Surco, Lima, Peru, established in 1998 as Peru’s first multi-brand loyalty system. Its core offering centers on fidelizing customers of partner companies through an identification and rewards process that recognizes and reinforces loyalty. The business serves a diverse range of leaders in retail and services, including supermarket chains, fuel stations, convenience stores, and retail and dining brands, by connecting customer purchases with reward programs across multiple partners. Positioned within the loyalty and consumer incentives space, Bonus brings together well-known national entities under a shared framework to drive customer retention and cross-brand engagement.

Section iconCompany Overview

Website
bonus.pe
SIC Code
8742 - Management Consulting Services
Stock Symbol
NYCB-PU
NAICS Code
541613 - Marketing Consulting Services
Founded
1998
Employees
51-200

Section iconFunding & Financials

  • $100M - $250M

    Bonus's revenue is estimated to be in the range of $100M - $250M

Section iconFunding & Financials

  • $100M - $250M

    Bonus's revenue is estimated to be in the range of $100M - $250M

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