Insights

Loyalty Network Bonus runs a multimarca loyalty system in Peru with major partners across retail, dining and fuel sectors, indicating strong cross-brand engagement opportunities for B2B loyalty program enhancements and data collaborations.

Strategic Partners A high-profile portfolio including supermarkets, gas stations, and prominent quick-service brands suggests potential for expanding loyalty features, integrations, or white-label solutions to new partners seeking co-branded customer retention.

Tech stack Proficiency with cloud infrastructure (AWS), messaging (WhatsApp Business, email services), modern frontend (React), and marketing automation (Mautic) implies readiness for scalable loyalty campaigns, personalized communications, and API-based partnerships.

Revenue Potential Estimated annual revenue in the mid to high hundreds of thousands to low millions positions Bonus as a credible target for enterprise-level loyalty platform expansion, data monetization initiatives, or strategic investment discussions.

Market Positioning As the first multimarca loyalty system in Peru with established consumer-facing loyalty adoption, there is opportunity to offer growth-focused services such as analytics-driven segmentation, performance benchmarking, and cross-industry loyalty optimizations to prospective clients.

Similar companies to Bonus

Bonus Tech Stack

Bonus uses 8 technology products and services including Amazon Web Services, jsDelivr, Amazon Simple Email Service, and more. Explore Bonus's tech stack below.

Bonus's Email Address Formats

Bonus uses at least 2 email formats:
Bonus Email FormatsExamplePercentage
First.Last@bonus.peJohn.Doe@bonus.pe
88%
LF@bonus.peDJ@bonus.pe
12%

Frequently Asked Questions

What is Bonus's stock symbol?

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Bonus is a publicly traded company; the company's stock symbol is NYCB-PU.

What is Bonus's official website and social media links?

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Bonus's official website is bonus.pe and has social profiles on LinkedIn.

How much revenue does Bonus generate?

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As of August 2026, Bonus's annual revenue is estimated to be $100M - $250M.

What is Bonus's SIC code and NAICS code?

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Bonus's SIC code is 8742 - Management Consulting Services and NAICS code is 541613 - Marketing Consulting Services.

How many employees does Bonus have currently?

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As of August 2026, Bonus has approximately 92 employees across 3 continents, including South America, Europe and Africa. Key team members include Head Of Marketing: P. A., Bonus Loyalty Manager: L. F. D. L. P. and Jefe De Almacén: J. L. M. G. Explore Bonus's employee directory with LeadIQ.

What industry does Bonus belong to?

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Bonus operates in the Advertising Services industry.

What technology does Bonus use?

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Bonus's tech stack includes Amazon Web Services, jsDelivr, Amazon Simple Email Service, React, jQuery, WhatsApp Business, Mautic and PWA.

What is Bonus's email format?

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Bonus's email format typically follows the pattern of First.Last@bonus.pe. Find more Bonus email formats with LeadIQ.

When was Bonus founded?

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Bonus was founded in 1998.
Bonus logo

Bonus

Advertising ServicesLima, Peru51-200 Employees

Bonus is an advertising services company based in Santiago de Surco, Lima, Peru, established in 1998 as Peru’s first multi-brand loyalty system. Its core offering centers on fidelizing customers of partner companies through an identification and rewards process that recognizes and reinforces loyalty. The business serves a diverse range of leaders in retail and services, including supermarket chains, fuel stations, convenience stores, and retail and dining brands, by connecting customer purchases with reward programs across multiple partners. Positioned within the loyalty and consumer incentives space, Bonus brings together well-known national entities under a shared framework to drive customer retention and cross-brand engagement.

Section iconCompany Overview

Website
bonus.pe
SIC Code
8742 - Management Consulting Services
Stock Symbol
NYCB-PU
NAICS Code
541613 - Marketing Consulting Services
Founded
1998
Employees
51-200

Section iconFunding & Financials

  • $100M - $250M

    Bonus's revenue is estimated to be in the range of $100M - $250M

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