Strong Regional Presence Border Equipment has established a solid regional footprint across Atlanta, Augusta, and Savannah, providing targeted access to construction companies operating within Georgia, presenting opportunities to expand dealership partnerships and service offerings in these key markets.
Experienced Support Team With over 30 years of Case experience at each location, Border Equipment's seasoned staff can leverage deep product knowledge to upsell advanced machinery, maintenance packages, and financing solutions to construction firms seeking reliable and expert support.
Mid-Market Focus Operating within a revenue range of 25 to 50 million dollars and employing up to 200 staff, Border Equipment targets mid-sized construction companies that are likely expanding their equipment fleets and seeking flexible financing options.
Industry Specialization Specializing in Case construction equipment, Border Equipment aligns with construction companies that require durable, proven machinery for residential, utility, or heavy-duty projects, creating cross-selling opportunities for related parts, service, and equipment upgrades.
Digital Engagement Opportunities Utilizing modern digital tools such as Google Analytics and cloud-based platforms, Border Equipment can enhance online marketing efforts to reach and convert local construction businesses, emphasizing quick access to product information, promotions, and service support.