Entertainment Expansion Borgata is actively expanding with an 18,000-square-foot live entertainment venue set to open in 2025-2026, including partnerships with Big Night Live. This creates cross-sell opportunities for event sponsorships, VIP hospitality packages, and data-driven marketing to drive higher occupancy and dining reservations around high-profile shows.

Poker & Tournaments The property runs the largest poker room in Atlantic City with ongoing tournaments and refreshed dedicated tournament space. This signals potential for targeted promotions, loyalty programs, and bundled experiences (hotel + dining + poker packages) to attract high-frequency, high-spend players.

Community & Giving Borgata’s community initiatives through partnerships like JFSatlantic for food pantries indicate opportunities to co-market corporate social responsibility programs, employee volunteer events, and sponsorships that align with brands seeking socially responsible hospitality collaborations.

Digital & Tech Stack The hotel's technology use includes WordPress, multiple ad tech and tracking tools, and .NET-based systems. This opens avenues for partnerships around digital marketing services, website optimization, loyalty app enhancements, and data analytics collaborations to improve guest acquisition and retention.

Food & Dining Prestige With 11 destination restaurants led by acclaimed chefs and high-profile dining experiences, Borgata presents opportunities for exclusive culinary partnerships, branded dining experiences, event-driven promotions, and sponsorships targeting premium diners and groups.