Insights

Expanding Credit Solutions Borrowell's innovative credit building tools, including rent reporting and personalized insights, present opportunities to partner with financial service providers looking to enhance their credit products and incorporate rent payment data for broader consumer credit scoring.

Partnership Growth Strong collaborations with BMO and Visa, along with rental industry partners like Royal York Property Management and Rental Lifestyle Group, position Borrowell to expand its reach into new customer segments through strategic alliances within banking, payments, and rental sectors.

Market Penetration Serving over 3 million Canadians and trusted by 1 in 10, Borrowell has substantial market share in Canada’s personal finance space, offering ample upselling opportunities for cross-selling additional credit monitoring, financial wellness, and debt management products.

Tech Stack Leverage Utilizing a robust mix of advanced technologies like Python, Angular, Contentful, and Google Tag Manager, Borrowell invites collaborations with technology firms to develop new features or integrations that can enhance user engagement and data analytics capabilities.

Financial Health & Growth With annual revenues between 10 and 50 million dollars and a dedicated team, Borrowell is poised for scaling its financial services offering, presenting opportunities for investors and financial institutions to collaborate or fund new product development.

Borrowell Tech Stack

Borrowell uses 8 technology products and services including ggplot2, WordPress, Emotion, and more. Explore Borrowell's tech stack below.

  • ggplot2
    Advanced Analytics And Data Science
  • WordPress
    Content Management System
  • Emotion
    Javascript Frameworks
  • Choices
    Javascript Libraries
  • Microsoft Azure
    Platform As A Service
  • Yoast SEO
    Search Engines
  • Quantcast
    System Analytics & Monitoring
  • Facebook
    Widgets

Media & News

Borrowell's Email Address Formats

Borrowell uses at least 1 format(s):
Borrowell Email FormatsExamplePercentage
First.Last@borrowell.comJohn.Doe@borrowell.com
90%
Last@borrowell.comDoe@borrowell.com
4%
First@borrowell.comJohn@borrowell.com
3%
FirstL@borrowell.comJohnD@borrowell.com
3%

Frequently Asked Questions

Where is Borrowell's headquarters located?

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Borrowell's main headquarters is located at 1 University Ave, Toronto, Ontario M5J 2P1, CA. The company has employees across 4 continents, including North AmericaEuropeAsia.

What is Borrowell's phone number?

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You can contact Borrowell's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Borrowell's official website and social media links?

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Borrowell's official website is borrowell.com and has social profiles on LinkedInCrunchbase.

What is Borrowell's NAICS code?

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Borrowell's NAICS code is 52 - Finance and Insurance.

How many employees does Borrowell have currently?

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As of October 2025, Borrowell has approximately 115 employees across 4 continents, including North AmericaEuropeAsia. Key team members include Chief Revenue Officer (cro): S. W.Chief Financial Officer: J. Y.Vice President Sales: G. P.. Explore Borrowell's employee directory with LeadIQ.

What industry does Borrowell belong to?

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Borrowell operates in the Financial Services industry.

What technology does Borrowell use?

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Borrowell's tech stack includes ggplot2WordPressEmotionChoicesMicrosoft AzureYoast SEOQuantcastFacebook.

What is Borrowell's email format?

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Borrowell's email format typically follows the pattern of First.Last@borrowell.com. Find more Borrowell email formats with LeadIQ.

When was Borrowell founded?

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Borrowell was founded in 2014.
Borrowell

Borrowell

Financial ServicesCanada51-200 Employees

At Borrowell, we’re on a mission to help Canadians feel confident about their money. We empower individuals to take control of their financial futures by providing the tools and insights needed to understand, build, and use their credit effectively.

Trusted by 1 in 10 Canadians, Borrowell provides over 3 million members with comprehensive credit monitoring and personalized insights. Our innovative services, including Credit Builder and rent reporting, help consumers build credit so they can unlock access to a wider range of financial products at more competitive rates. Additionally, we offer personalized financial product recommendations from Canada’s most trusted providers based on each member’s credit profile and financial goals.

Our team is diverse, inclusive, and driven by a shared passion for making a meaningful difference in the lives of Canadians. We pride ourselves on fostering a culture of collaboration, humility, and innovation. If you’re looking to join a company that’s transforming the financial landscape and empowering Canadians to achieve their financial aspirations, we invite you to explore career opportunities at Borrowell. Together, we can help Canadians feel confident about money.

Section iconCompany Overview

Headquarters
1 University Ave, Toronto, Ontario M5J 2P1, CA
Phone number
NAICS Code
52 - Finance and Insurance
Founded
2014
Employees
51-200

Section iconFunding & Financials

  • $25M$50M

    Borrowell's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Borrowell's revenue is estimated to be in the range of $25M$50M

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