Fan Engagement Leverage BVB's stadium-centric brand and loyal fan base to monetize in-stadium and digital experiences by integrating CRM (Salesforce Desk) and email marketing (Klaviyo) with ticketing and merchandising data to drive personalized campaigns and loyalty programs.

Global Partnerships Capitalize on ongoing international partnerships (ROBINSON Club Korea; BVBIA Georgia) to offer sponsorship activations, academy technology, and localized content experiences powered by Contentful and CRM data for cross market campaigns.

Sponsorship Analytics Capitalize on kit launches and regional campaigns by offering sponsorship measurement, digital advertising operations, and ROI dashboards using Smart AdServer and Facebook to attract and retain sponsors.

Data Integration Unify disparate data streams from Dynamics NAV, Salesforce Desk, Klaviyo, and Contentful to create a single fan and customer view, enabling targeted campaigns, lifecycle marketing, and revenue growth across tickets, merch, and experiences.

Youth Growth Support growth of BVB's youth ecosystem through academy management tools and performance analytics for BVBIA Georgia and other affiliates, enabling scalable coaching operations, licensing, and merchandise programs.