Large Customer Base With over 140 locations across Peru and a customer focus spanning from newborns to seniors, Boticas y Salud offers extensive opportunities for product cross-selling and personalized health solutions aimed at diverse demographic segments.

Digital Engagement Utilizing platforms like TikTok, Google Analytics, and Carta indicates a strong digital presence, providing opportunities to enhance online marketing efforts, target advertising, and develop e-commerce channels to increase sales.

Financial Scale Generating revenue between $25 million to $50 million positions the company as a significant player in the local healthcare retail market, opening avenues for upselling premium healthcare products and exclusive brand partnerships.

Healthcare Focus Dedicated to quality and ethical service by trained health professionals, there is potential to develop specialized wellness programs, supplement lines, and preventive care products tailored to customer needs.

Community Reach A well-established presence in Peru's key cities and a heritage linked to a reputable pharmaceutical group create opportunities for expanding product lines, loyalty programs, and strategic alliances within the healthcare and wellness sector.