Luxury Customization Leadership BRABUS is a renowned leader in high-performance vehicle customization, with a strong focus on Mercedes-Benz models and a growing portfolio including hybrid supercars and exclusive editions. This positions the company as a premium partner for brands seeking bespoke, high-end automotive modifications.
Expanding Product Portfolio Recent launches of hybrid supercars, G-Class Cabriolets, and marine vessels demonstrate BRABUS's diversification into new segments and markets. These innovations offer potential opportunities for collaborations in luxury transport, powertrain upgrade solutions, and lifestyle products.
Global Market Presence Active in over 100 countries, BRABUS's international footprint creates opportunities to introduce tailored luxury solutions and aftermarket services to discerning clients worldwide, particularly in regions with high demand for exclusive automotive experiences.
Strategic Media Engagement Participation in premium events like Monterey Car Week and Cannes Yachting Festival, along with media partnerships, enhances brand visibility among affluent audiences. Leveraging this exposure could facilitate high-end product placements and exclusive sponsorship collaborations.
Innovative Collaborations Partnership with Leonine Studios for a documentary series and recent leadership hires indicate a focus on innovative brand storytelling and creative branding strategies, presenting opportunities to develop bespoke marketing campaigns and experiential offerings for luxury clients.
BRABUS GmbH uses 8 technology products and services including Canva, Adobe, Cloudflare CDN, and more. Explore BRABUS GmbH's tech stack below.
| BRABUS GmbH Email Formats | Percentage |
| First.Last@brabus.com | 92% |
| Last@brabus.com | 4% |
| FL@brabus.com | 3% |
| First.MiddleLast@brabus.com | 1% |
Motor Vehicle ManufacturingNorth Rhine-westphalia, Germany201-500 Employees
BRABUS is the world’s largest independent automobile customisation and tuning company. For the past 40 years we have been developing and building high-performance supercars with up to 900 hp and customising vehicles of the brand Mercedes-Benz into stylish masterpieces - Made in Germany. The company is active worldwide in more than 100 countries and remains until today a privately and familyowned company.
Company Overview
Funding & FinancialsBRABUS GmbH's revenue is estimated to be in the range of $100M$250M
Funding & FinancialsBRABUS GmbH's revenue is estimated to be in the range of $100M$250M
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